Views : 17,033
Genre: Gaming
Date of upload: Sep 28, 2023 ^^
Rating : 4.847 (29/730 LTDR)
RYD date created : 2024-02-13T08:59:12.598022Z
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Top Comments of this video!! :3
It's not "AI" , it's called borrow as much as you can, spend and try to corner the market. All big fish did it - Amazon, Autodesk, Google, Paypal... These corporations know the economy is in a recession, so they are cutting and going into survival mode. This is also what you should do and be happy if you still have a good paying job.
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Maybe this is an industry wide theme. Our games company is currently cutting 25% of ataff and reducing services. Theres been layoffs at Ubisoft among other large game companies and many other UK based digital entertainment companies. Maybe it's a knock on from COVID, it just seems like the money and investment just isnt there.
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I think Epic Games needs to hire Simon Sinek as their CEO - (no layoff). The St. Louis-based manufacturer Barry-Wehmiller, when it needed to save $10 million in labor costs during the height of the recession in 2009, it implemented four-week unpaid furloughs for its roughly 7,000 employees instead of layoffs. The CEO's pitch: Far better for all to "suffer a little than any of us should have to suffer a lot." The move saved $20 million, and ultimately increased morale.
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9:43 moments before TenCent agents enter the room to take Tom away before he can mention they control 40% of Unreal's stock.
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This is a pretty complex issue that isn't as simple as AI, though that's a part of it. Earlier in the video Thomas hit the point pretty much on the head saying "they burnt money to grow their player base and now they need to monetize them". For years money was cheap to borrow and funds (VC/PE/Angel) would happily invest in companies showing rapid growth. Profit didn't matter, it was all about customer acquisition and revenue. Now, money isn't as cheap to borrow. Companies can't go raise another round of funding, and being publicly traded isn't any better. In short, companies are being forced to become profitable to survive. Fastest way to become profitable is to remove your fixed costs -> such as labor. There's more to it than that such as hyper-growth many companies saw starting in 2020, and the subsequent hiring needed to keep up with the demand. The demand, especially in the gaming industry, is down across the boards based on the industry folks I talk to. That's why you will hear executives say they are "right-sizing", it's because they are trying to align their labor with the demand they have for their products. Anyway, I could go on and on about this. Love the content @thomasbrush, keep it coming.
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This is very obviously not just the games industry. Facebook, twitter, and a bunch of other companies have been spending tons of money and are finally realizing they either don't need all that man power or they've reached that soft cap on profit where all their efforts are just not producing big results anymore. And unfortunately for most they are beholden to shareholders to continually increase profits year over year.
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This is a typical tech-company business strategy. They start with funding their businesses through massive investment money. They build products and businesses using that money, that gain popularity by being more generous and alluring than what is actually sustainable. They suffocate any pre-existing competitors or older business models by offering something that is basically too good to be true. Then comes the phase where they imagined they would start to reap the benefits. But they quickly realize they need to start scrambling for profitability, most often at the expense of their users, customers and workers.
It seems to be happening to almost all the big tech companies that came into power using this method. Streamers, game companies, social platforms.
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This is why I don't want any jobs in the tech industry; especially with A.I. on the rise too. In the tech industry, not only is there fierce competition literally around the WORLD, but there's always a fear of people losing their job or losing out on a niche that's use to make money. And that's why I drive a bus.
In driving a bus, I'm not worried about Artificial Intelligence, layoffs; I'm not worried about a bad economy, I'm not worried about having to jump through unusually bullshit hoops just to get a job, outsourcing, not being employed or none of that stuff! Same with truck driving. Regardless of what happens and even if the economy crashes, stuff will STILL need to be moved, food/items will always need to be stocked up in stores, restaurants, on people's tables and everywhere else with a bad economy even more so OR masses of people will always have places that they want to go. So, that's why I drive bus. Not to mention it's fun traveling and driving a bus can be about as fun as playing a video game. Many of the same skills are needed! And it's great meeting people where they give gifts and SUPER BIG tips too. Plus, I could live anywhere and make money to go to Thailand all of the time. So, just saying! And just a thought!
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@thomasbrush
7 months ago
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