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We interviewed a YouTube employee about why videos go viral
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1,855,433 Views ā€¢ Jun 22, 2023 ā€¢ Click to toggle off description
We made this video In partnership with YouTube
Check out the full trends report here:
blog.youtube/culture-and-trends/youtube-culture-trā€¦

0:00 YouTube is changing
1:24 Who is Kevin Allocca?
4:02 Kevin's favorite trends on YouTube
8:20 How generative AI impacts YouTube
17:58 AI is unlocking fan communities
22:23 The rise of Vtubers
27:08 Multilanguage audio
36:28 The loss of monoculture
47:01 Levels of fandom
53:25 Takeaways
57:49 Where to find the report

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ABOUT US
Weā€™re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons weā€™ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of whatā€™s working on YouTube and where the creator economy is
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Views : 1,855,433
Genre: Education
Date of upload: Jun 22, 2023 ^^


Rating : 4.902 (238/9,506 LTDR)
RYD date created : 2024-04-20T20:19:00.127239Z
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YouTube Comments - 426 Comments

Top Comments of this video!! :3

@DieselDucy

9 months ago

WOW!! THANKS so much for watching me! This has TOTALLY made my day! Youtube has changed my life. All my friends are because of Youtube. Youtube has allowed me to take my passion to the internet and connect with others with similar passions. It has also allowed me to connect and work with fellow autistic people. I have also started a small elevator museum as well! THANKS SO MUCH AGAIN for the shout out! at 04:00

62 |

@PresidentsPlayGames

10 months ago

19:16 I've always listened to Colin and Samir for advice and now they've seen my videos, really came full circle

9 |

@AnjuliMack

10 months ago

Youtube sponsored this video!! WOW guys! Congrats ā¤

45 |

@SteveHartford

10 months ago

A YouTube video with YouTubers talking with a YouTube employee about YouTube trends and culture that has a YouTube channel by YouTube on YouTube sponsored by YouTube (on YouTube)

8 |

@KPOPJunkee

10 months ago

Fellow professional fan here hahašŸ¤š Basically covering the KPOP industry for KPOP fans to keep up with everything. Keep up the amazing work guys!

6 |

@realjulianbanks

3 months ago

Just hit 1M+ subscribers / 2.5B+ views - thanks for all the advice :)

3 |

@TohirT

10 months ago

Creators as Curators of content stuck out to me as a throughline in this video. This remind me of a a short story by Harry Harrison, where people developed teleportation technology, and there were millions of teleportation portals around the universe. And overtime the common valuable intel became "codes" to the more unique places one could teleport to. Creators to me are those "code" holders who would find interesting content and share it with their audience.

16 |

@SgtDukenberry

9 months ago

Loved this interview! There were so many fascinating pockets of conversation on this interview. A lot to think about and consider, moving forward. I love the picture you painted of these tight knit communities and the sort of tiers that naturally develop within them. Itā€™s interesting how atomized culture seems to be becoming, yet people find ways to be as connected as ever to others.

6 |

@LearnHowtoSign

10 months ago

I would LOVE to see an option to overlay a sign language interpreter. Toggle it on and off like CC. Aloud reached out to us about a year ago. We teach American Sign Language and I couldnā€™t see how overdubbing other spoken languages besides English made sense for us.

11 |

@manualdomundo

10 months ago

It's Manual do Mundo here, and it was a pleasure to be remembered by you, guys. This dub solution is very interesting, and allow us to share our content with much more people than Portuguese speakers. We are excited to see what's coming next.

18 |

@fauxdauteur

10 months ago

Would love it if Colin and Samir made a series where they interviewed every person that played a pivotal role in the development of YouTube, starting with one of the founders, and all the way to the new CEO Neal Mohan.

31 |

@leighfeldman2242

10 months ago

Much LOVE and APPRECIATION from South Africa!! This encouraged me and excited me even more about starting a channel!

1 |

@KellyWakasa

10 months ago

that shirt is lookin cleaaaaaaaaan Samirā¤ļø

9 |

@blurryface9910

10 months ago

"Professional Fan" is an interesting perspective, and quite an eye-opener.

3 |

@SpencerCornelia

10 months ago

The variety of recent guests has been really enjoyable to listen to

6 |

@estudematematica

10 months ago

[27:55] You definitely have to interview IberĆŖ Thenorio, the creator from the "Gas Bottles" video! He's in charge of "Manual do Mundo", one of the largest educational channels in Brazil ā€“ almost 18M subs and counting! Can't recommend more, and this would be EPIC!

6 |

@joshuastclairmusic

10 months ago

Always learn so much from Colin and Samir and the guests they have on their show. Best way to level up as a creator!

55 |

@NALFVLOGS

10 months ago

I love watching and listening to these videos, super valuable to continue learning about YouTube. Thanks fellas.

4 |

@RafaelVieiraMusic

9 months ago

Hey there, Colin and Samir! Im from Brazil and Im a huge fan of the channel, because I love learning about the creators economy. I was really happy to see you guys mention some brazillian creators a few times in this video! We have hundreds of thousands of big creators here in our country, with millions and millions of followers, but honestly donā€™t know if they can go ā€œworldwideā€, even with dubbed content. I say that because of the ā€œpersonalizationā€ of content nowadays, and how we receive the content the algorithim already knows we wanna see! But, its always great to imagine this kind of future ā¤šŸ‡§šŸ‡·

15 |

@HeroVibes

10 months ago

40:20 I've always been the only one in my friendship group who had a passion for gaming, for YouTube and film. Not only did YouTube provide me with a platform to share those passions and my experiences with them, but also to see other experiences from individuals that I otherwise never would have connected with.

30 |

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