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Smith Creative Studio | Startup Brand Builder @UCmpskY_EMQhPRxPhBemM1vg@youtube.com

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Let's help your tech business connect uniquely, persuasively


Feeling stuck? Familiarity breeds trust 7 self-care tips for founders Culture is branding How a brand can use COPYWRITING to unleash its potential Your brand should be seen and heard If you get your first impression wrong, there’s no do over What is a brand anyway? How long have you been working for yourself? Everyone speaking the same language is super beneficial. Will your brand be interesting, or an afterthought? Everything you’ve ever wanted is sitting on the other side of fear What’s your favorite part about being a business owner? Help people understand how your tech makes their lives better Anyone who isn’t embarrassed of who they were last year probably isn’t learning enough. Don't treat your business like most people Your tech brand's identity needs more than a cool logo What is a brand messaging framework? Launching and growing a business is complex enough Your goal is not to do business with everyone that wants what you have Two ingredients for a successful tech launch To break through and be noticed, your brand must resonate with people’s needs and goals What should you do to create a strong visual identity for your company? How can growth help you meet your goals? Front page news A brand is worthless if it doesn't connect with the right audience in a relevant way. Your brand can't be everything for everybody. Branding? In this economy? How to make customers trust your new company? Feeling stuck? As a founder, what experiences bring you joy? 6 steps to the perfect brand messaging platform What is brand voice? Brand is more than a pretty logo The only thing worse than starting something and failing… is not starting something. Behold the turtle, he makes progress only when he sticks his neck out. If people are doubting how far you can go, go so far that you can't hear them anymore Here's what VCs look for in startups – even during a recession. Behold the turtle, he makes progress only when he sticks his neck out. What conferences and events are you excited about this year? How visual identity helps startups succeed Customer experience: Evolve or else Happy valentines day! How does branding drive startup growth To trend or not to trend Why am I not selling? Why buy from you? Culture is branding