Brand / Product Maths
9 videos • 2,013 views • by FMCG Academy
This section outlines Product and Brand maths covering financials such as P&Ls.
1
How Retailer Margin impacts Consumer Price? Using a simple P&L
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2
How to Calculate Retailer Margin and Mark up in 65 seconds?
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3
Relationships Matter - specially between Consumer Price, Retailer Margin and Brand Gross Profit
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4
What is a Consumer Pricing Strategy
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5
Product P&L Incorrect unit sales assumptions
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6
P&L Impact when retailer wants higher margin
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7
Impact of changing Shelf and Promo Price on Product P&L
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8
Impact of Increasing Wholesale Price on Product P&L
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9
Basic FMCG Product P&L
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