We first opened our doors in 2004, all bright eyed and optimistic about helping people with a product that they had to have but usually didn’t know much about. Since the beginning, our founder Christopher Cook has stressed a focus on treating people as family and never selling someone something that they don’t need. This may seem like a simple idea, but it has laid the foundation for year after year of growth and achievement, as more and more people want to be treated like they are more than just a number.