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Google Marketing Platform @UCoqUXzjdBXqm4P7lo8pCFxg@youtube.com

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Plan, buy, measure, and optimize digital media and customer


02:14
On the couch with DAZN
16:06
Talking AI: How marketers are navigating the rise of generative AI
02:40
Buy (Part 1): Use Connected TV line items for YouTube and top publisher CTV buys
05:21
Plan (Part 2): Use CTV Marketplace to discover publishers and inventory
04:35
Buy (Part 2): Use CTV targeting capabilities to reach the right audience
06:15
Plan (Part 1): Use TV in Reach Planner to forecast unique reach and frequency
08:45
Measure (Part 2): How to use various CTV measurement solutions
02:44
Measure (Part 1): CTV measurement overview
01:55
On the couch with CTV leaders
02:28
AI-Powered solutions for your business
01:57
Google Marketing Platform: The North Face Case Study
32:31
Talking AI, Episode 1: How a deeper language understanding is transforming broad match
02:21
On The Couch with Samsung
04:25
Advertiser Verification for Agencies on Display & Video 360
04:21
Advertiser Verification for Direct Clients on Display & Video 360
02:23
On the couch with Channel 4
15:42
Talking AI, Episode 2: How predictive AI is supercharging bidding strategies
01:59
On the couch with Paramount
02:13
On the couch with Sling TV
02:13
On the couch with Fox
35:36
How to Optimize Web Accessibility
27:17
Introduction to Web Accessibility
07:57
Google Marketing Platform Essentials: Campaign Manager 360 demo
09:48
Google Marketing Platform Essentials: Search Ads 360 demo
05:28
Google Marketing Platform Essentials: Search Ads 360 overview
09:06
Google Marketing Platform Essentials: Campaign Manager 360 overview
09:55
Google Marketing Platform Essentials: Display & Video 360 demo
04:40
Google Marketing Platform Essentials: Display & Video 360 overview
06:52
Google Marketing Platform Essentials: Google Marketing Platform demo
01:50
On the couch with Tubi
06:11
Google Marketing Platform Essentials: Analytics 4 demo
06:46
Google Marketing Platform Essentials: Analytics 4 overview
05:27
Google Marketing Platform Essentials: Tag Manager demo
04:14
Google Marketing Platform Essentials: Tag Manager overview
02:07
On the couch with Disney Advertising
08:07
The Future of Measurement in a Changing Ecosystem
02:22
Google Marketing Platform: PepsiCo Case Study
09:45
Google Marketing Platform: Meeting the Data Challenge
02:06
Google Marketing Platform: Deckers Brands Case Study
08:50
Google Marketing Platform - Marketer's Playbook for today's privacy environment
02:05
Google Marketing Platform: L'Oréal Taiwan Case Study
01:41
Ads Data Hub: Booking.com Case Study
02:04
Ads Data Hub: Essence Case Study
07:54
7 best practices to thrive in dynamic markets
01:50
SAS increase online bookings by a third with Google's Digital Transformation Programme
02:15
Google Marketing Platform: Rituals Case Study
21:13
Improve user journeys and get more conversions with Optimize 360
22:34
Visualize your marketing data to unlock new insights with Data Studio
02:22
Ford India uses Google Marketing Platform to measure digital impact on car sales
01:18
Four brands share their Google Marketing Platform success stories
01:43
Google Marketing Platform: Major League Baseball Case Study
01:46
Google Marketing Platform, Analytics 360: Henneo Case Study
01:48
Google Marketing Platform: Cebu Pacific Case Study
22:14
Google Marketing Live 2018, Keynote Post Show
01:33:31
Google Marketing Live 2018, Keynote: Marketing Innovations
01:39
Google Marketing Platform: Sprint Case Study
21:06
Google Marketing Live 2018, Sandbox: How leading marketers use technology for growth
18:27
Google Marketing Live 2018, Sandbox: Analytics + Salesforce
19:03
Google Marketing Live 2018, Sandbox: Spotify + Optimize
02:03
Google Surveys: Nest Case Study