Founded in 2009 by master barbers Scott Serrata and Pedro Zermeno, IMPERIAL BARBER PRODUCTS set out to evolve the craft of American men’s grooming by bringing time-honored grooming traditions into the home via all-natural, utilitarian, premium products. The Imperial team decided to work together to build the perfect products themselves. The first result was the premium barber-grade, water-based Classic Pomade; customer named, the “Strongest Water Based Pomade in America”. They spent two-and-a-half years testing the Classic Pomade not only in research labs, but also in barbershops on real customers. All products adhere to the same guidelines: Made by Barbers, Made to Work, Made in USA.