Why expensive wine tastes better
Why Raising Prices Scares Off Buyers
The psychological principle that sets the stage for higher prices
Never be toothpaste when you're a Ferrari
How to raise your prices (without losing buyers)
How Walmart used psychology to make $658B last year...
Why AI is killing your sales #marketing #marketingpsychology #entrepreneurship
The email that lost me $2k
What to do if you feel invisible to buyers… #marketing #targetmarket #prospectiveclient
Why Burberry burned $13M of its own products #marketingpsychology #podcast #marketing
what to do when your marketing feels stuck...
How psychology built this $4B brand
How to Become AI Proof
Why you won't be loved if you can't be remembered.
How these 4 magic words saved McDonald's most controversial product...
Unlocking the Psychology of Market Leaders: The Untold Story of Kmart
The Rise and Fall of Kmart: How Walmart Became the Dominant Retail Giant
From Kmart to Martha Stewart: The Rise and Fall of a Homeware Empire
The Rise of Kmart: Revolutionizing Shopping in the 1960s
Walmart's Tech Revolution: How They Stayed Ahead in the Retail Game
How Personalization Drives Starbucks' Premium Experience #shorts
Why the Starbucks app makes coffee a habit #shorts
How Starbucks mastered FOMO #shorts
The Genius Strategy Behind Starbucks' High Prices #shorts
Why we love Starbucks red cups #shorts
What is the IKEA Effect? #shorts
How Trader Joe's Uses Psychology to Sell #shorts
Why Trader Joe's is the Best Grocery Store
The Hidden War in the Grocery Store #shorts
How Trader Joes outsells Walmart #shorts
Psychological Principles Behind Customer Hatred for Late Fees Loss Aversion, Peak End Rule #shorts
The cognitive bias of overconfidence in Blockbuster's senior management #shorts
Blockbuster's late fee business model and its impact on customers #shorts
How Pepsi destroyed New Coke #shorts
Coca-Cola's CEO and the infamous New Coke blunder #shorts
Windows Phone: Worst smartphone ever? #shorts
How Uber makes millions before you get in the car #shorts
Why this Apple product (almost) failed #shorts
Why you can return almost anything to Costco #shorts
Why you love Costco's samples (psychology tricks) #shorts
Here's why you spend so much at COSTCO #shorts
Here's why COSTCO members will pay to shop #shorts
What NIKE knows that others brands don't (genius) #shorts
How NIKE reacted when Air Jordans start to sink #shorts
Why NIKE partners with famous athletes (it's not why you think) #shorts
Why Starbucks always gets your name wrong (genius marketing) #shorts
Here's how Mr Beast grew his channel so fast (psychology tricks) #shorts
Here's the secret of Nike's success (marketing genius) #shorts
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About
Choice Hacking will help you 2x your marketing effectiveness (so sales and profit can 2x, too) using buyer psychology.
Every day I (Jen Clinehens, MS/MBA) help people figure out how to package and sell more effectively by figuring out what makes their buyers tick.
This isn't about knowing a couple of handy psychology or behavioral science principles and copy/pasting them to your business.
This is about deeply understanding which principles and applications are right for your specific buyers, market, brand, culture, and industry.
I help 10k+ people do it every week with my free weekly newsletter.
Get it here: www.choicehacking.com/read
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