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MAD//Fest London @UCi6UpXbMvnnnAgWD7cPz9_A@youtube.com

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03:50
MAD//Moments: Vodafone Global Creative Director - Have fun with AI
06:19
MAD//Moments: Guinness Marketing Director - Big polished ads are no longer part of our brief
05:14
Your Guide To Facing Imposter Syndrome With Amelia Sordell
01:19
Celebrity is scary - Just Eat Takeaway.com
04:38
MAD//Moments: Nils Leonard - “Creativity has become a weak word”
04:23
MAD//Moments: Paul Collins, Bang & Olufsen - “No one can beat us on luxury”
02:59
How To Beat Imposter Syndrome - Amelia Sordell, Founder, Klowt
13:33
Brand Innovation Challenge: Fanatics Chooses Luminr to help them connect with sports fans
03:06
MAD//Moments: Tati Lindenburg, Unilever "Be resilient, bounce back and don't get tired easily”
11:39
Brand Challenge: LEGO Chooses Rock Paper Reality to help them build a relationship with girls
03:27
MAD//Moments: Susan O’Brien, Just Eat - Don’t flip flop on strategy
02:25
MAD//Moments: Andrew Smith, Vinted - Building a future ready brand
08:59
Brand Innovation Challenge: Boots chooses Promotigo to help them get from A to Gen Z
01:18
Seb Randle - Coaching to support young professionals
06:45
Brand Innovation Challenge: Colgate picks Gifta to clean their image with Gen Z
03:08
MAD//Moments: Michelle Spillane, Managing Director, Marketing, Paddy Power
16:10
Co-op: TIME TO WAKE UP THE SLEEPING GIANT OF RETAIL MEDIA
20:43
Gousto: Brand building in a technology led world
23:58
Warm Street Presents: A Cultural Compass. Navigating culture for the alcohol brands of tomorrow
42:22
Fanatics Brand Challenge: How can we better identify authentic fan moments?
23:20
Balance the Mix: Why empowering women in music amplifies brands
20:41
Rock Your Brand: Using Music to Strike a Chord with New Fans
15:54
Why Your Ads Are Failing: Start Harnessing The Power of Social Trend
19:46
The Value of Measurement.... and why to avoid measuring everything everywhere all at once.
19:22
Boldly Building Sustainably Circular Brands
13:06
Inside Pringles’ ‘Poptopia’ NEW Always-On Promotion Platform
12:54
Riiise and Shiiine, Kylie Cosmetics. Build your brand or go bust.
14:40
Make Banksy your new CMO
20:19
Haleon: Too Short?
14:45
lastminute.com: Meh to Memorable : Building brands that stick
13:52
Tesco Media + Infosum: The power of retail media in the cookieless era
14:51
Diageo: El Rancho: Building a Digital Breakthrough Eco-System
20:01
Vollebak: What to wear on your first trip to Mars
43:04
The LEGO Group Brand Challenge
18:06
Recycled plastic is not fantastic - If nature made plastic, this would be it
41:40
Everyone’s Web: detangling the internet for the next generation in ten steps
45:52
5 ways to work more effectively with creators
21:14
Wild: Leading The Charge Through Influencer Marketing
15:49
Boots: Harnessing the power of an in-house influencer eco-system
18:59
Think like the Sidemen. Brief like the Mad Men.
16:50
VMO2: ‘We’re in our Creator Era’ - A Swiftie’s guide to embracing Creators and Fandoms for brands
20:10
Beavertown Brewery: Influencers - Have we got it all wrong?
16:25
Creators Driving Commerce: From Content to Conversion
19:12
The Summer of Sport - How creators are integral to your marketing plan
22:07
Bringing fashion back to Vinted
25:31
Social waves: Measuring the true reach of digital content
22:38
Influencer Marketing - The Good, The Bad, and the Ugly
16:43
How Brands Win With Creator Marketing: A Creator POV.
16:19
The Very Group: What does a strategic approach in Influencer Marketing look like
28:50
John Hegarty + System1: The Next Creative Revolution
43:38
TikTok: Being Brilliantly Unboring
18:16
Out of Home. It’s Coming Home!
23:23
Brompton Bicycle + Verbal Identity: Visuals attract, verbals engage
16:50
From Attention to Advantage: How Media Partners Win with New Metrics
19:58
Specsavers: Creative x Media = Better Attention
13:47
Out of Home. It’s Coming Home!
18:52
Boots, Allwyn UK + Vodafone: Just How Effective Is Attention At Measuring Business Outcomes?
18:08
Mars, CreativeX + Realeyes: The Future of Ad Testing is Here
15:42
Effectiveness in an Age of Efficiency