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Mike Rhodes @UCf-q2un7cRaJf6oK53da3pw@youtube.com

702 subscribers - no pronouns :c

G'day. I love to teach. I've co-authored the world's best s


14:45
A guided tour of the Google Ads interface
12:17
How to create your first campaign in Google Ads - A step by step guide
05:18
What should you spend on Google Ads?
06:34
How to use the bidding calculator in your worksheet
08:50
How to level up your Google Ads account? Google Ads Mastery
08:54
Getting the most out of your Google Ads data starts with asking the right questions!
04:44
Simple 3-step framework to optimise your Google Ads to improve results.
03:01
Why making changes in Google Ads is important to the success of your account!
03:17
A guide to which columns are most useful in Google Ads
04:30
How to add conversion columns into your Google Ads account
08:10
How to create your first conversion in Google Ads
03:48
What's a "tracking pixel" and where do you put it?
04:05
What should you track when starting Google Ads?
03:38
Why you should use data to make your digital marketing decisions
03:21
The biggest difference between Google Ads & 'branding'
06:58
How to build your first Google Ads campaign
02:44
How many Ad groups do you need for an effective Google Ads campaign?
06:18
Google Ads Campaigns & Ad groups explained
02:30
Setting up Billing in Google Ads is vital - you can't run ads without it
05:49
What are the main Google Ads controls? (network, location, budget)
03:41
What is a campaign in Google Ads?
03:19
Should you control Bids or let the Google Ads Machine do it?
09:05
How much should you bid on Google Ads?
04:28
Common digital marketing terms explained! What do CPM, CPC, CPA, CPL & ROAS mean?
07:48
What is a 'Bid' in Google Ads & why should you care?
02:50
Do you need fancy tools to find 'hidden' keywords on Google?
03:27
How many keywords do you need for Google Ads?
04:10
What are the two main types of Google Keywords?
02:07
What are the two main types of Google Ads Targeting?
04:18
What is Targeting & Why do you need it?
02:18
How to write Google Ad copy that will convert!
05:58
Google Ad components: Headlines, body & Calls to Action
04:14
How to turn your offer into your first Google Ad!
03:33
What type of Google Ads should you use for your business?
02:40
Get your free Google Ads Fundamentals worksheet!
02:55
Who is Mike Rhodes & why I created this Google Ads course?
05:33
What's in this Google Ads Fundamentals course?
04:36
How can Google Ads help your business?
04:42
What you’ll get from this Google Ads Fundamentals course!
02:22
Zeros, Flukes & Winners
01:06
Search Auction Insights
02:37
Hour & Day of Week
02:30
Audiences
01:06
Feedback & Improvements
02:13
Visual 80/20 Overview
00:38
Ad Types by Group
03:10
Account Structure
03:27
Video Campaigns
01:18
Display Campaigns
00:50
Shopping Auction Insights
01:54
Final URLs (landing pages)
02:42
Age & Gender
01:12
Expensive Outliers
04:56
Search Terms
04:31
Keywords
04:19
Longer Term Trends
02:29
Conversion Chart
00:55
The 'how to use this diagnostic' page
01:21
GDS - Choose a client from your MCC
05:53
what matters most - GDS Diagnostic