Hey friends, I’m Sam—freelance videographer and editor. I create branded stories and editorial shorts for clients. Like a lot of shooters starting out, I’ve hit a bit of a creative rut. Every project ends up feeling the same: flat, formulaic, corporate. I don’t know about you, but I want to change that.
I started this space to explore how cinematic thinking can elevate commercial and editorial work. Not from a place of expertise, but from curiosity, practice, and growth. Here, I’ll break down my edits, test new on-set approaches, review practical gear, and share honest reflections from real client projects.
If you're a videographer, editor, or creative looking to grow your craft without pretending to have it all figured out, you're in the right place. I’ll share what I’m discovering, and I want to hear what’s working for you too. Let’s learn out loud together.