Cam Thomas is an emerging hip-hop artist from the UK with a sound reminiscent of ‘storytelling’ rap, fused with the melodic vocal delivery of modern hip-hop. Gracing the hardwood of the basketball court for many of his teen years, Cam’s influence stems greatly from American-inspired hip-hop culture. Delicately selecting sounds that trigger emotion during the song-writing process, he draws on a flurry of influences in the effort to create music of true substance. Emotionally-fuelled — Cam sets out to bridge the gap between the street-inspired subject matter of UK rap, and the realities of the working class, sculpting art that can be consumed not only by seasoned hip-hop fans, but by the ordinary person. With the ever-growing movement of new generation artists, infusing pop-perfect vocals with hard-hitting bars, Cam Thomas exhibits the skill set to solidify himself as a worthy player in this game.
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