Founder & CEO of Poised Media, Digital marketing professional and innovator, experienced in ideating and executing strategy-driven high impact digital campaigns for leading brands across platforms and geographies. Jay has evangelized and spearheaded cross-platform social applications for brands like Cadbury, Nestle, Oreo, Godrej, Saffola, Parachute etc.
Experienced in crafting Brand DNA, developing brand identity, GTM strategy, end-to-end planning, and execution of campaigns across all digital platforms. Jay has managed some of the leading brands in both B2B and B2C environments across industries like FMCG, BFSI, eCommerce, Real Estate, Healthcare, Travel, Education and Service.
He is also an investor in some high-growth startup and mentors SMBs on growth hacking.
On this channel Jay will talk about marketing, advertising, economy, macro trends, ideas, and all things business.