Welcoem to posts!!
in the future - u will be able to do some more stuff here,,,!! like pat catgirl- i mean um yeah... for now u can only see others's posts :c
The many faces of directing🎬
From focused to fun, here are the many moods of a director during a production ✌️😆🤔😙😏
It's a rollercoaster of creativity!
Photos from a production earlier this year with UpHouse Inc for DrinkSense Manitoba!
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ICYMI, we're proud to share that we received FIVE 2022 Summit Creative Awards! 🏆 The SCAs were the 2nd awards program we ever submitted to in our 6.5 years in business, following the 2022 Signature Awards we posted about a few weeks back.
Some details about our entries (link in bio to watch/learn more):
📍 Our “Everything Good. Everything Local.” brand video for GoodLocal took silver for “Video $5,000 - $25,000”. GoodLocal wanted a video that would showcase their services, tell their company story, and advocate to support the local economy. Together, we accomplished just that! Watch here: https://youtube.com/watch?v=08Erpuy_yaE
🚙 Our “Jet Power” video for @goauto & @goautohausvolkswagen took bronze for “Video $5,000 - $25,000”. With 1 of the 2 athletes meant to be featured in the video falling sick on the day of the shoot, we pivoted on the spot and found some ideas that could work with just a single actor. And we did it, largely thanks to strong pre-production efforts! In post-prod, on the other hand, we had to replace the steel wheels on the Tiguan, where we created assets that could be manipulated into the final video. Watch here: https://youtube.com/watch?v=426uCUFb6BI
🙋 Prolex’s very own Demo Reel took silver for “Best Idea Never Produced”, the 2nd award our Demo Reel’s received! Watch here: https://youtube.com/watch?v=BkqTGM3jVoc
🏜️: Taking the bronze for “Best Idea Never Produced” was our “Desert Dew” spec ad for @MountainDew/@MountainDewCanada, one of our most ambitious projects to date! The idea was written without any specific brand in mind, but Mtn Dew’s existing marketing style proved to fit perfectly with our concept. To really bring the idea to life we had to tackle VFX we’d never used before: Blue Screen Chroma Keying. The power of pre-prod again played a big role here, testing our methods in multiple situations ahead of time! Watch here: https://youtube.com/watch?v=j6rIvPzmrG0
📒 We also won a print-related award: 30UC Booklet for @ParagonLivingWpg took bronze in the “Brochure” category!
A big thank you to the @summitcreativeawards for considering our work and to our clients for making these achievements possible!
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We are super pumped to say that Prolex Media has received THREE 2022 Signature Awards from the @AdWinnipeg! 🏆 This was our first time in our 6.5-year lifespan that we submitted for awards, so to win is especially significant!
Some details about our entries:
📺 Our “Weather Sealed Windows” pair of TV commercials for @weatherprowindows won in the “Audio / Video Miscellaneous” category. These 2 videos were written with the purpose of demonstrating the efficacy of Weather Pro’s windows against the icy-cold Canadian winter, as well as portraying their sound-dampening qualities. Watch the full videos on their page or here: https://youtu.be/HFd5gL16_IY & https://youtu.be/b6VyNT6ZJLk
🙋 Prolex’s very own Demo Reel took the prize in the “Self Promotion” category, which is extra exciting! Watch the Demo Reel on our page: https://youtu.be/BkqTGM3jVoc
📈 Our marketing initiative for Project Bell by @ParagonLivingWpg took the runner-up spot in the “Marketing Communications Miscellaneous” category. We provided a full-service digital media & marketing effort around this project, including photo, video, social media, ad campaign, and building & maintaining the website. Check out our case study post from a little while back for full details!
💻 Last but not least is paragonliving.com, which won in the “Website” category! Being a close media & marketing partner of Paragon Living, they trusted us to update & maintain their online presence to better reflect their brand.
Prolex built a new website that integrates an intuitive end-to-end online rental experience, whereby users can easily apply for leases. We also built an entire back-end property and inquiry management system.
Embracing the clean look of their brand, we set out to create a website that was straightforward yet stylish, offering a lot of info quickly and easily without weighing visitors down. And that is what we achieved!
A big thank you to Ad Winnipeg for considering our work and to our clients for making these achievements possible, as well as a huge congratulations to our fellow nominees for their impressive entries!
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The third & final segment of our Coleman spec project wrapped up Wednesday evening at Birds Hill Park, meaning it's time to switch into post-production mode 🏕️🎥
This 3-part project has been an awesome adventure this summer, and we can’t wait for the results! @colemancanada9363 @Colemancampfire
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The team was back at @fortwhytealive early yesterday morning for the 2nd portion of our @Colemancampfire spec project. We’ll be shooting part 3/3 this evening, then we’ll be off to post-production! Can't wait for the final video! @colemancanada9363
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Prolex Media is an award-winning video production agency based out of Winnipeg. We produce captivating video + scroll-stopping content for industry-leading brands.
Branded content should never be boring—that’s why we constantly push creative limits with a fun + disciplined approach to produce work that makes our clients + our team proud.
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Buckle up, folks—we're going on a journey! 🚀