in the future - u will be able to do some more stuff here,,,!! like pat catgirl- i mean um yeah... for now u can only see others's posts :c
SEASON 4 PREMIERE WITH JOE BUDDEN IS OUT NOW š”š”š”
From his career as a rapper, to reality TV, to hosting Everyday Struggle... Budden has lived many lives in hip hop and media.Those passions finally converged as he built a podcast empire on his commentary of the genre, and established himself as the leading voice in hip-hop media... and it all started with one idea.
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I can't overstate what a pleasure it was talking to Killer Mike. Beyond being an absolute beast behind the mic, dude is such a dynamic thinker and his heterodox approach to music, politics and life is both refreshing and challenging. No sounds or ideas go untested, and whether you love his work, or agree with his beliefs, you have to respect the coherence of his POV and his commitment to constant elevation.
MICHAEL is easily my favorite album of 2023 (so far, of course) and it's inspiring to see a man of 48 years-old who continues to push himself to new depths of emotional candor, and his craft to new levels of technical innovation in the name of art, of greatness, and of personal growth. If interrogating any of the aforementioned topics sounds interesting, kindly watch our full conversation with Mike out now.
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From his parents garage in Lakewood, NJ, armed with nothing but an airbrush compressor and a head full of ideas and angst, Marc EckÅ grew a custom t-shirt business into a global brand: ECKÅ UNLTD. And then he built and acquired G-Unit, Zoo York, Avirex, Cut-N-Sew and ECKÅ Red. And because that wasnāt ambitious enough, he also broke into gaming with the million-seller āGetting Upā, and disrupted publishing with COMPLEX.
Which is right around when I first met him. Standing at adjacent urinals in the Menās Bathroom at COMPLEX. It was my second day and Marc happened to pull up next to me. Despite having 500+ employees at that point, Marc, being the generous gentleman that he is, introduced himself with an elbow bump and welcomed me to the team. I tried to answer as I stared straight ahead harder than Iāve ever stared. Thankfully, our relationship would get a lot less awkward from there, lol, and a year later, at the behest of Rich Antoniello, he and Rich would promote me to EiC.
And from that perch I got to witness ECKÅ achieve its peak, and, as marketplace pressures collided with internal tensions and The Great Recession, also its unraveling. TBH, it was brutal. But where most wouldāve folded, Marc just piloted as graceful an emergency landing as possible, extricated himself, and took COMPLEX.
From the trenches alongside Rich, Mok, myself + the PLEX team, Marc helped us scaleācreating + leading COMPLEXCon, among other initiativesāfrom a bimonthly mag to a multifaceted entertainment company to an eventual 9-figure acquisition.
And then, having done the impossible, and done it twice, Marc channeled his endless curiosity into reforming our national education system at the NGOās XQ and The Emerson Collective. And heās just getting started!
So yeah, thereās no way for me to articulate how much I admire Marcāas a creative, as an entrepreneur, and, most importantly, as a man. Or how grateful I am to him for the role heās played in my life. So please consider this episode of IDEA GENERATION my effort to express all of that, and to gift our audience with Marcās candor, conviction and clarity of vision. Episode out now!
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IG Gang! If you're interested in learning more about our faithful founder and host, NCB, check out his latest interview with āŖ@CampGagnonā¬. Almost 5 hours of incredible stories, information, and insights into our legendary leader. Check it out!
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No new episode today... we're taking a short break. Weāll be returning with new episodes weekly starting May 8.
In the meantime, whatās your favorite moment from Season 3 so far?
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I grew up in the boom-bap era, when hip-hop producersās work product was instantly recognizable. From Dre to Premier to Q-Tip to Easy Moe Bee to Quik to Havoc to Pete Rockāas soon as I caught the bounce, and heard that first snare, I knew who was behind the beat. Of course as the commercial stakes increased, technology progressed, rhythm became quantized, and access to sounds reached ubiquity, it became increasingly challenging to identify each musicianās trademark (hence, tags). Still, regardless of the shared tools, todayās true innovators behind the boards manage to capture a feel, and a sound, that are wholly unique, and absolutely signature.
Which is why Iām so excited to host Tay Keith on this weekās episodeādudeās hats just bounce, and his snares always snap. Every. Single. Time. From āLook Aliveā with Blocboy JB to āSicko Modeā with Travis to āNonstopā with Drake to āNot Alikeā with Em to his inspired reworking of Mazeās āBefore I Let Goā with Beyonce, Tay is one of my favorite producers in the last decade. But those credentials actually only scratch the surface of what makes Tay so special, and our conversation so compelling.
From his humble beginnings as a teenaged beatmaker working Google AdSense + the YouTube algorithm for 3 figure checks to becoming a college DJ with local placements and a few grand in his pocket to churning out the aforementioned global hits and fielding major pub offers the year heād receive his degree, Tayās confluence of ambition + strategy is a blueprint begging to be studied. However, whatās even more inspirational, and frankly impressive, is the personal adversity he overcameāa mother diagnosed first with schizophrenia, and then terminal cancerāwhile achieving these professional peaks. I honestly cannot imagine how he held it all together, let alone produced that body of work.
But he did, and he continues to thrive today, dipping his toe in investment, real estate, and entrepreneurship. And, as recently as his extensive work on Drake & 21 Savageās album, the hats still bounce and the snares still snap.
Tay Keith episode out now.
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A northstar that I learned to follow growing up under EgoTripāand a drum I would subsequently beat at COMPLEX frequently (maybe too frequently, if you let my team tell it, lol)āis that humor is often the best entry point to connect to an audience. Laughing feels goodāpeople like to do it! And once you've created that visceral connection, you can take your tribe on an excursion to much more challenging or cerebral territory.
Which is why I'm overjoyed to host conceptual artist Nicole McLaughlin on IDEA GENERATION. Nicole has masterfully combined humor and novelty, with an intuitive understanding of internet culture, to create one-of-one pieces of footwear and apparelāconstructed entirely of found materialsāthat have lit social media aflame and sent her art viral many times over. But, arguably more interestingly and more importantly, she's used this virtuosity, not only to express herself, but to start a very necessary conversation around upcycling and corporate waste. And then, most impressively, she's built an entire business around it, hosting upcycling workshops for individuals and corporations, consulting for blue chip brands on how to turn their waste into product, and making environmentally conscious collaborations. Plus, she and her studio continue to churn out more incredibly clever, bespoke art pieces.
And just as interesting as her art and her business, Nicole's path is a fascinatingly instructive and inspirational journey that I think is applicable across discipline and across audience. All of which I say to say, if you are an aspiring creative, fan of fine art, or interested in figuring out how to help save the planet by making the most of the items you purchase, I highly recommend tuning in and checking out Nicole's story. - NCB
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Ideas are the global currency of the 21st century. But how do you come up with one? How do you execute it? How do you operationalize that process and replicate it again and again?
We are Creatives, Innovators and Entrepreneurs on a quest to answer these questions and develop a blueprint to success in the creative space for generations to come.
Idea Generation is a 360Ā° media platform catering to the creative class which exists to educate and inspire the mavericks of tomorrow. And in no coincidence, the brand about creative entrepreneurship is itself an independent exercise in creative entrepreneurship. Weāve got a whole slate of exciting new products cooking, but kindly enjoy our first salvo for now! And please, if youāve ever had a big idea or dreamed of building a business on the back of your creativity, join us on this ride.
Welcome to IDEA GENERATION.