Founded in 2001, Balanced began as an outlet for local ambient, dub, and downtempo music from emerging electronic producers in Winnipeg, Canada. In its first 5 years, the label expanded to include other Canadian artists, and by year 10, it had a roster of international talent. The label's sound grew to encompass downtempo, modern bass, broken beat, reggae, dubstep, and house.
Balanced is locally known for its high-quality release parties and has showcased at national and international events like MIDEM, NXNE, and JUNOfest. Music from Balanced artists has featured in major film and TV shows like The Handmaid’s Tale, Prison Break, and Alias, as well as promos for MTV, Adult Swim, and the NFL Network. The label has earned a JUNO Award and multiple nominations.
Since 2014, Spencer Kuziw has led the label from Montreal, while Adam Hannibal manages operations in Winnipeg. As of 2022, the catalog includes 66 releases.