The Lacs have managed to wrangle up over 100 million Youtube views, a million digital tracks sold, and over 700,000 albums scanned. They routinely rank among the Top 25 streaming country artists on Pandora, and have spent 175 cumulative weeks on Billboard's Country Charts throughout their career. The Lacs breakthrough single "Kickin' Up Mud" is certified Gold and considered one of the first Country Rap Classics, tallying over 26 million views on Youtube, and inspiring a plethora of young artists to jump on the Country Rap bandwagon.
But through it all, the group stays grounded, connecting with their fans by touring over 150 dates a year. In 2017 The Lacs created their first independent record label, Dirt Rock Empire. Setting the genre on fire with its first release, "Dirtbagz, Vol. 1”, which spawned their biggest hit to date, "Dirt Road Dollars" featuring Nate Kenyon. An anthem for blue-collar America that’s generated over 30 million spins on Youtube and 15 million spins on Spotify.