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James Hoffmann @UCMb0O2CdPBNi-QqPk5T3gsQ@youtube.com

2.4M subscribers - no pronouns :c

Hi! My name is James, and I make videos about anything and e


Welcoem to posts!!

in the future - u will be able to do some more stuff here,,,!! like pat catgirl- i mean um yeah... for now u can only see others's posts :c

James Hoffmann
Posted 2 months ago

I really did enjoy this cocktail! (And getting the opportunity to have Kevin make me several other delicious things that evening was an absolute treat.) I want to mess around with concentrated Guinness more because the flavour was so interesting! watch video on watch page

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James Hoffmann
Posted 8 months ago

Please share your decaf results!
forms.gle/44iFdEfNPc4pnCUt5
We've made a form to submit your tasting experience. It's fairly in-depth, but you don't have to fill everything in if you don't want to - do please just share what you're happy to!

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James Hoffmann
Posted 9 months ago

The Decaf Project is well underway! The next video in the series will be out on Friday. If you are interested in joining the tasting still, then a few roasters worldwide have some stock left - but not much! www.thedecafproject.com/ for more info and to get in on this one-time-only experience... watch video on watch page

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James Hoffmann
Posted 11 months ago

I was delighted to play a small part in this delightful video. If you're interested in cooking, the history of fine dining, molecular gastronomy, coffee, tea, recipe development, edible pond scum and more - then I strongly recommend checking it out. ‪@ChrisYoungCooks‬ is making incredible videos, so if you've any interest in food at all then subscribing is a very sensible thing to do. watch video on watch page

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James Hoffmann
Posted 11 months ago

Live now on the second channel - ‪@JamesHoffmannBonus‬ - is a longer cut of the interview I did with Matthew Mills for the Celebrity Coffee video. We'll try and make sure longer cuts of interviews end up on this channel (after they go to Patreon first). That and other fun little bits too!
(Also - apologies for the auto focus issue on the camera point at me on this one - won't happen again!) watch video on watch page

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James Hoffmann
Posted 1 year ago

STATE OF ESPRESSO 2024!

forms.gle/DPzyXcCJawoYyqbc8

If you make espresso, at home or at work, then I'd be incredibly grateful if you could share some information about how you're brewing coffee at the link above.

It's a quick survey, a couple of minutes max.
I last compiled this data in 2015, so it will be fascinating to see how things change. Please share if you can!

1.7K - 275

James Hoffmann
Posted 1 year ago

We created a new (slightly absurd) coffee brand! Why would I do this? It was for this video, which I think offers some really interesting insights into how and why celebrities are jumping into coffee and who is really sourcing and roasting the coffee for them. watch video on watch page

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James Hoffmann
Posted 1 year ago

Publishing this video last week was genuinely terrifying. It is our most ambitious, complex and weird video to date, and I've been relieved and delighted at how it's been received. Experimentation has always been really important to us, as is showcasing how wonderful and interesting coffee can be. This is a combination of those things, and making it allowed us to work with a tonne of super-talented people (check the description!). If you haven't seen it yet, then I hope you'll give it a watch! watch video on watch page

2.8K - 99

James Hoffmann
Posted 1 year ago

UPDATE: This has now been resolved and ‪@hamesjoffmann‬ has returned!

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I just wanted to write a quick update post about the Hames Joffmann channel. For those unfamiliar, it was a channel that recut and recomposed my videos delightfully and hilariously, and did so having asked and with my full permission. Recently, ‪@YouTube‬ removed the channel, citing a violation of its policy regarding impersonation. (Some people have asked if I had anything to do with the takedown - I did not.) The channel was clearly labelled as not being me, and they appealed against YouTube's decision. This was denied, and the channel was completely removed.
I contacted YouTube through my partner manager and through their support channels, explaining that they'd made a mistake and advocating for the channel's return. The response from YouTube kind of broke my brain.
I hope Hames has the masters and reuploads them to a new channel, but I'd understand if they didn't want to. It just seems very disappointing and also weird for YouTube to advocate taking legal action against them.

15K - 834

James Hoffmann
Posted 1 year ago

I know it can be a challenge to choose a gift for the coffee person in your life, so I made this video to help you consider options at different price points for people who are on the beginner, intermediate, or serious-advanced-hobbyist paths of their coffee journey. I hope this comes in useful for Valentine's day, birthdays, or any gift-giving occasion you encounter. watch video on watch page

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