I’m Krista Cavender, a strategic brand identity designer who offers insightful brand strategy resources designed specifically for small businesses in the Outdoor Recreation and Health & Wellness spaces. Dive into tutorials, tips, and real-world advice on crafting a brand that resonates, communicates your purpose, and stands out in the market. Whether you're looking to refine your brand identity, enhance your digital presence, or connect in a more meaningful way with your audience, you'll find helpful info here to build a brand people will love.