Welcome to my channel dedicated to eCommerce! My name is Sławek Lasek and I've been passionate about the eCommerce industry for 20+ years. My journey began in 1999. Since then, I've gained extensive experience in both corporate settings and smaller organizations.
Throughout my career, I've focused on several key aspects:
✅ Developing and executing local e-sales strategies for brands with international reach,
✅ Managing for advertising budgets of over 1M+ PLN,
✅ Implementing Open Source platforms such as Prestashop and WooCommerce,
✅ Implementing SaaS, including Shoper, Shopify, IdoSell,
✅ Coordinating performance activities for brands on Allegro, eMag, Empik, Ceneo, eBay,
✅ Managing projects in collaboration with eCommerce and SEM/SEO agencies,
✅ Conducting campaigns and managing advertising accounts on Google, FB, Instagram,
I'm a graduate of UMK in Toruń and WSB with a degree in IT in Business. My experience allows me to have a broad perspective on eCommerce and its trends.