BIR TV is a television channel of the Islamic Community in Bosnia and Herzegovina. Broadcasting began on April 24, 2020. The goal of BIR TV is the realization of the tasks summarized in the mission of the Islamic Community, ie. disseminating and transmitting a credible interpretation of Islamic norms and practices. BIR TV's content is interwoven with Islamic values, covering the areas of religion, da'wah, upbringing and education, economy, science, culture, history and tradition, for every generation. The primary target group of this television is Muslims, and with its format and concept, BIR Television strives to impose itself as a modern medium. At a time when market interests and commercialization prevail in the public, and spectacle and entertainment are the most popular media content, the Islamic Community in Bosnia and Herzegovina has an interest and need to ensure that the message of Good reaches the public.