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Inside Insights podcast @UCJ-WDQFrf9_la41HtdkZGeA@youtube.com

768 subscribers - no pronouns :c

We’re all in the business of serving our customers, but you


33:00
Build it and they will come: How to systematize data for the whole organization
28:28
Leveling up the insights function: From disconnected to connected
29:29
How to use AI to change the game
29:41
How to create and embed an insights department
37:10
Innovating for the future
43:38
How to get the CEO to give a sh*t about insights
34:55
How to be the boss you wish you’d had
36:56
Connecting the dots: The importance of globally connected insights
40:03
The power of researching early and often (and doing sh*t that scares you)
59:38
How to perform while you transform
51:38
Why sample consistency is everything
42:14
Best in snow: The UK’s top Christmas ads 2023
01:00:04
Drinking the honey: Customer centricity as a superpower
56:20
Losing the fear: How to embrace AI for creativity
01:03:14
Breaking down the stereotype of a one-size-fits-all work system
48:42
Creating impact: AI, LinkedIn, coaching and beyond
48:30
Kicking short-termism to the curb: Unlock your team's full potential
56:49
Putting foresight on the map
21:34
Cannes you believe it? Takeaways from Cannes Lions '23
01:02:03
This is how you innovate
59:31
The power of elastic thinking: Connecting insights to decision making
53:39
What does AI mean for the future of market research and beyond?
49:22
How to be an insights transformation superstar
51:01
How to elevate your insights with empathy
59:25
Why insights teams need to break the wheel to make a bigger impact
50:37
Lightning in the bottle: How to be an electrifying brand leader
01:00:59
Super Bowl 57: The ads that scored major points this year
52:59
The ads that sleighed Christmas in the UK this year (and why people loved them)
57:29
Bringing insights to an iconic brand after 95 years
01:10:59
Let’s talk about sex: Insights in the telehealth sector
01:12:29
Fixing the founding flaw of matrix organizations
53:34
Making magic: Using insights to create great TV
01:04:56
How to approach your category like it's your first day on the job
39:18
What’s changed in marketing (and what hasn’t)
01:09:18
How to do marketing people love
32:52
What it takes to be an (almost) perfect insights professional
01:06:03
Lessons from a legend: Transforming insights before it was cool
01:01:55
How consumer insights will get its power back
01:02:20
Being a purpose-driven leader
01:10:46
How to be a global insights leader
01:00:55
Why insights leaders should think like four-year-olds
54:22
A masterclass in making your brand stand out
01:00:19
Advertising as art: How ad testing enhances creativity
01:00:13
Why you should fall in love with the problem, not the solution