Welcoem to posts!!
in the future - u will be able to do some more stuff here,,,!! like pat catgirl- i mean um yeah... for now u can only see others's posts :c
If you've got a lot of ideas like me -- business can be tough.
I do things because they are fun and I like them.
So I have lots of great ideas and like to act on them.
But if I act on all of them I do badly, profit wise. Even 2 ideas are hard to act on.
So instead, I've learned how to hold onto ideas but not execute on them.
I slowly push them forward in my head when I have a moment.
It can be frustrating at times, but it is better than just not entertaining them at all.
I'd get too bored otherwise.
Or maybe, I might work on it for 30 minutes before I go to bed now and again, instead of ignoring it all together.
But I'm not really acting on it. There are important revenue generating tasks to be done.
For instance I have a new no-code automation & AI community coming out soon, it's going to be awesome. It will generate profit, but not as much in the short term.
So I can't let it side track my main business, my revenue source.
You have to push those boring tasks through to the end before you entertain that next idea.
(If you want to make money)
19 - 2
The big mistake that people make when trying to scale their content is using platforms like Notion, ClickUp, or Monday to manage their content.
Those are all project management or page type applications.
They aren't databases that help you manage all of your content, the status, with direct links to all of the content and everything nicely organized in Google Drive with easy access.
Unique IDs that help you identify each piece of content.
These applications help you manage projects and tasks.
They aren't content management systems.
Airtable specializes in being a database which is scalable, and it lets you build out your system as a content management system, not as a project management system.
Of course, you can manage different projects just like you could in ClickUp, but the base unit of your system should be around managing content folders and links to all of that content.
22 - 1
Planning can be a powerful thing, sometimes. But it can also be a waste of time. Planning can also become overwhelming as well if you're stuck in planning mode.
Sometimes we lack the experience to build detailed plans to achieve large goals. So if we try, that can lead us to spin our wheels and go down useless rabbit holes and todo list building. Or scanning the internet for the perfect plan.
When is a plan a good thing? Well consider this, I could pretty easily give you a plan to get on video, or scale your content to 100+ pieces of content per week. It would be very detailed and would lead you right to where you need to be very quickly.
A good physical trainer could give you a plan to get healthy in 90 days. Step-by-step.
Those plans (if you wanted those things) would be pretty powerful and useful.
Experts know all the little steps you need to get thereâand they can lay them out for you.
But when you try to create those complex plans on your own without the experienceâit's a waste of time.
The better approach is to make a goal. And then to identify the next biggest roadblock in your way to achieve that goal. You don't even need to identify all the steps to the goal. Having a loose idea of the steps to that goal isn't a bad thingâbut that list might change after you get over the first hump.
All your planning needs to consist of each day (or the night before) is what are the 1 or 2 things I need to do today (or tomorrow) to solve that next biggest challenge in front of me. Keep your head down in that mode and devote all your energy to the challenge, not building todo lists.
Imagine the clarity and focus you could give that challenge if you TAKE BACK all that mental energy from building all those lists and plans to get where you want to be.
20 - 0
A lot of people underestimate how hard it is to help people achieve their dreams.
Especially if we're coaching them to level up through acquiring new skills or removing roadblocks.
Bottom line: Helping people change their lives is extremely difficult.
Why is this important? because I think far too often building a business online has become about marketing, offers, copywriting and closing the deal, and NOT about how to make the best product in the marketplace.
We are all encouraged to use the internet to build our dream lives by selling products, but so phew people talk about how do you create an AMAZING product.
In fact most of the advice is that you already have everything you need to start a business, they say -- "you just need to help someone a few steps behind you". Which is really only partially true.
Being slightly ahead of someone else doesn't really mean you know how to coach them to get to where you are now. It doesn't mean you can't figure it out either, but don't fool yourself that it's going to be easy.
You can put material in a course, and you can learn how to sell it. You can even get 100 clients, but that doesn't mean you have a good product.
Without a good product that REALLY works you will eventually fail. That early momentum you had, the 5-10 clients you had, that will all go away if you can't eventually develop and improve your product so that it's really really really good.
How often have you received a testimonial only to feel deep inside that this person is just doing you a favor?
I had lots of those in the beginning, "Yea, Stephen is a great guy, loved working with him" -- this is a testimonial from someone who "likes" you, not someone that really loved your product.
People might like you, and they may not regret working with you, but do they really rave to others about your product?
So you have to ask yourself why you mostly focus on marketing and closing deals and not on customer success.
Sometimes even when we're experts we don't always know what will make our customers successful. But you have to start thinking about it, you have to start taking repeated and sustained actions to improve your product and figure it out.
Or whatever you're building will eventually fizzle out.
29 - 1
All the hype that you can scale a business out of nowhere with little experience does a lot disservice to people.
There are a few rare folks out there that can talk and market their way to success with no real product that works, but most of us can't.
I think it takes a hacker's mind and maybe a lack of ethics to do that.
But the problem is, if you go online you'll see all these people with success, telling you what to do, how to do it, you just need this ONE thing.
It's super confusing honestly.
For myself I've turned off a lot of that noise. I don't really listen to all the get rich schemes. I have learned a lot online from people, but I build my own unique path.
I used to save all the strategies and tactics I saw in an Airtable database (of course =). It was overwhelming to say the least. I would have to spend HOURs just sorting through it all.
And I mostly never use any of it.
Now I don't write down all the ideas I hear, or save posts, none of it. I keep my mind free from all that. I only keep track of my goals, my current blocker, and I only try to solve that one blocker. I don't create 10 other things to do tomorrow.
I started to develop this awareness personally when I started to develop a mission and vision for what kind of world I wanted to help build.
A mission and vision gives you a clear set of values and boundaries to live your life.
They don't always give you the perfect answer to every question, but in the beginning they surely help you avoid a lot of the noise, and it immediately eliminates all the things people say you need to do.
You ALWAYS can check the information that comes into your brain against that mission, and start to discard 99% of what you hear, because it just doesn't apply to you.
Even still, every successful business owner says you need one (a mission and vision), but to me it still felt quite vague. Or it felt manufactured when I tried to build one.
So for a long time I never put much effort into it.
It started to change when I met someone really passionate about building a vision and we got to crafting one for myself.
I think the secret to this is:
#1 Your vision should scare and excite you a little. If not, it's probably not that interesting to you, or not hard enough to achieve. It should create a feeling deep in your gut. And if you don't have it, it's OK, just continue the search and wrestle with it.
#2 It doesn't have to be perfect, and it can be morphed overtime to become more powerful and relevant to you and the world.
#3 You should tell others about your mission and vision, not as a sales pitch because quite honestly most won't care. And when you do tell people your vision, tell it as a story, and how it applies to others instead of you. Listen to how people react, are they totally bored? Do they ask you more questions? Are they excited? Do they not understand? I think a good mission and vision will develop after you tell the story 100 times.
#4 Don't forget about it. It's easy to go through the exercise of building a vision and then forgetting it 10 minutes later. It won't be anything more than a statement to start, so after the excitement wears off you'll need to revisit it, tweak it, live it, for it to become something.
So I think the secret to a mission and vision is not so much about crafting one, but living it. Making it REAL to you and the world. A mission and vision is more about the work you do than the words you say.
I think a mission and vision is the true secret to long term business success. And to peace and harmony in your own life.
It's the one thing that is bigger than you, that you can always lean on in the tough times to pull yourself out of the funk and try again.
It's the only thing that keeps you from getting distracted by all the noise of the world, expensive cars, people making millions of dollars overnight.
You need a center, and a vision bigger than yourself to find the consistent growth and the peace you need and want.
44 - 3
If youâre struggling to hit $100K months, hereâs how Iâve been able to do it.
First â Quality content that resonates with your buyers.
It doesnât matter what advice you get from other people about social media, branding, content, hooks, CTAs. yada yada.
All that really matters is you create content that resonates with your target audience.
It only matters what THEY think.
Second â And if youâre producing content on organic channels most people drastically underestimate how much
content they need to produce.
I've been able to generate 100k months by building an efficient content machine that can easily produce 100 plus pieces of content per week (with a small team and only 2 hours of my time).
(If you don't know me) Itâs built on Airtable, Zapier and Google Drive and it automates 99% of the content workflow.
When you design a system that streamlines the entire process and organizes the content on a granular level (with each piece of content getting its own unique ID). Your ability to scale content distribution will give you a competitive edge over your competitors.
49 - 2
I like to build stuff, solve problems, and sell the solutions.
But most of all I like to build stuff and solve problems. I could leave off the selling but my family wants to live, so, yea there's that... = )
When I'm excited about something, selling is easy because I'm truly excited for the people I sell it to.
I believe it's a good thing for them, that makes it easy.
But when I'm less excited, I sell less, and I make less money because of it.
It's good to be aware of this, because if you can build selling into your routineâyou'll sell more.
Building a consistent business means you're getting consistent sales. When you notice that you have waves of high and low months. It's usually the result of ups and downs in your selling 2-3 months before.
It's just one of those realities that you need to accept, if you do your business will do better.
Be consistent in your selling in the highs and the lows, and then your profits will be more consistent overtime.
Because if you start selling now, it won't bear fruit for a few months.
Do you have a few months?
Do you have the mindset to keep going up and down with your business?
If the answer is no to either of those two questions.
Sell, ALL THE TIME.
31 - 1
In my group, people often start with no automation experience and get frustrated.
They say they've spent hours on it.
I tell them that's good.
I spent three days and eight hours recording that video.
Think about what you've learned: debugging, webhooks, multistage automations.
Learning something new takes time.
24 - 1
A lot of people limit how they create content for no good reason.
And it has a real negative effect on the quality and quantity of content they can produce.
A lot of times I hear, âtypically I can only get 2 to 3 good clips from a podcast.â
Which is likely NOT true.
There are way more optionsâyou could make 3 to 5 short clips, 2 to 3 1-2 minute clips, and 2 5 minute clips. You could start the clips from a different place, end it in a different place. Add a teaser.
You could make images, carousels, etc.
I could go on and on with the combinations, but we tend to limit what we think we can do because people will ârememberâ this clip, or that we said this, or that.
But you WANT people to remember you said this or that.
You want to be saying the same things all the time so people know you for that âthing.â
14 - 2
Social media and content creation offer big opportunities, but itâs not as simple as âjust start and things will happen.â
Sure, if youâre stuck in place, taking action is better than nothing.
But a lot of people make the mistake of just checking boxesâposting for the sake of postingâand that wonât get you far.
Social platforms are competitive.
Just putting out content isnât enough; thereâs always someone else working to do it better.
The real opportunity here?
Go deep with what youâre creating.
If youâre building a YouTube channel, aim to make it the best in your space.
Starting a community? Make it truly valuable.
Trying to do everything without focus usually leads to thin impact.
But going deep on what matters most is how you actually make a mark.
26 - 4