Professor (Chair in Mechanical Engineering) with extensive experience from applied research and projects in the intersection between academia and industry. Primarily researching digitalized product development, and innovation engineering, within the aerospace, automotive and industrial sector.
High focus on the digitalisation and constant transformation going on in industry with start in computer aided engineering processes (1996-) and recently on a model based digitalisation work where digital twin and IoT comes together for delivering customer value through product-service systems in a circular economy.
Most of efforts are directed to simulation driven decision support in the conceptual design phase of the development of innovative product-service systems, supporting organisations in the development of innovation capability to deliver the innovations of tomorrow.
Director of Product Development Research Lab: www.productdevelopment.se