MAK is a new brand being launched by the powerhouse, Alkaram (Alkaram Studio). MAK is a young and fresh take on design and limited accessories brand portfolio. The philosophy for MAK was built keeping in mind a young girl, who is maturing emotionally while going through a major physical change. She is curious about the world and is actively exploring ideas to find herself. MAK helps her in this process by giving her options to evolve her very own individual style statement. MAK fuses “minimal” with “over the top” in an effortless way giving an option to a young girl who is neither a kid nor a lady.