06:22
Book a FREE 20-Minute Consultation to Grow Your Artisan Business β The Food Business Builder
03:25
eComm Blueprint: Transform Your Food Business with Proven eCommerce Strategies
02:30
10 Reasons why your Food Business needs a great website & how to do it
04:47
Practicing Conscious Capitalism β Balancing Profit with Purpose in Your Artisan Business
05:01
Measuring and Monitoring Your Impact β Align Your Artisan Business with Core Values
03:46
Making Values-Based Decisions β Align Your Actions with Your Artisan Business's Core Values
04:38
Defining Your Core Values Culture β Build a Values-Driven Artisan Business
05:16
Building a Strong Online Presence for Your Artisan Business
04:47
Creating a Brand Style Guide β Ensure Consistency in Your Artisan Business's Visual Identity
03:25
Developing a Brand Voice β Reflect Your Artisan Business's Personality and Values
04:17
Crafting a Brand Story β Connect Emotionally with Your Customers
03:04
Summary of Week 4: Living Your Core Values in Your Artisan Business
02:51
Summary of Week 3: Articulating Your Core Values
03:12
Summary of Week 2: Identifying Your Core Values for Your Artisan Business
02:25
Summary of Week 1: Why Core Values Matter for Your Artisan Business
03:54
Defining Core Values for Artisan Businesses
05:33
Identifying and Prioritising Core Values for Your Artisan Business
03:49
Creating a Vision Statement β Inspire the Future of Your Artisan Business
03:57
Clarifying Your Mission Statement β Align Purpose, Goals, and Values for Success
04:32
Aligning Personal Values with Your Artisan Business β Create Authentic Purpose
04:44
Examples of Artisan Businesses with Strong Core Values β Inspiring Success Stories
03:54
Defining Core Values for Your Artisan Business β Who You Are & What You Stand For
05:08
Identifying Your Personal Values β Building the Foundation for Your Artisan Business
04:11
Understanding the Importance of Core Values for Your Artisan Business
02:38
Unlocking the Secrets of Your Artisan Business: Course Overview & Objectives
07:17
Meet Your Coach: Sam Penny β Passionate Advocate for Artisan Producers
01:57
What Are Core Values? Discover the Foundation of Your Artisan Business Success
05:00
Identifying Your Personal Values
04:11
Understanding the Importance of Core Values
03:01
This is why Australian Dairy Industry is getting screwed! Australia, we need to buy better
01:42
This country grows the BEST coffee but nobody knows they actually grow it!
06:03
Can you believe they're growing hazelnuts in Tasmania! Meet Hazelbrae, at the frontier.
03:44
How To Set The Perfect Price For Your Artisan Products in Retail
04:41
Distributors in Food Business: Weighing the Costs and Benefits (Part 3)
01:50
Why Your Distributor Should Be Transparent: Key Insights for Food Business Builders
01:58
Maximising Profits in the Food Business: The Case for Direct Distribution
02:12
Why "Good" Is the New "Great" for Food Businesses: A Guide to Product Launch
02:24
The Untapped Potential of Retailers in the Food Industry: A Wake-Up Call for Brands
02:29
From Kitchen to Cart: Why Every Foodpreneur Should Treasure Customer Feedback!
04:47
Beyond the Recipe: Integrating Personal Values into Your Food Business
02:53
What Australian owned cheese can you buy in Coles and Woollies? Itβs a horrible situation!
02:42
You Won't Believe Which Well-Known Cheese Brands in Australia Are Owned by Foreign Companies
05:14
Sam Penny English Channel Swim
32:20
Sam Penny Opening Keynote
32:20
"Chats from the Chest Freezer" with Maggie Guterl, Ultramarathon Running Champion
42:55
Chats from the Chest Freezer with Will Hayward
52:31
"Chats from the Chest Freezer" with Sarah Thomas - 4-way English Channel Swimmer
01:07:33
Chats from the Chest Freezer interview with Dave Proctor, legendary Ultrarunner
47:09
Chats from the Chest Freezer with Katie Wright, Ultra Marathon Runner
38:26
Chats from the Chest Freezer with Lazarus Lake - Season 2, Episode 1
05:40
Season 2 Introduction of Chats from the Chest Freezer
01:01
Samβs Swim of Death
04:53
Chats from the Chest Freezer! Season 2 Ep1 - My training plan for double English Channel Crossing
08:51
Ice Mile Swim Attempt
04:58
Chats from the Chest Freezer #6: Brisbane Backyard Ultra Marathon Preview. EPIC!
17:49
Chats from the Chest Freezer #5: interview with Brianna Thompson about Double English Channel Swim
05:59
Chats from the Chest Freezer #4: The first time I put my face under water at 1deg
05:15
Chats from the Chest Freezer #4
02:00
Chats from the Chest Freezer #3
02:59
Chats from the Chest Freezer #2
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About
Sam Penny: Spearheading The Small Business Builder
With a rich blend of academic prowess and entrepreneurial spirit, Sam Penny is the visionary behind The Food Business Builder. Holding an MBA and having graced MIT's Entrepreneurial Masters Program, his credentials are only outshone by his achievements: from establishing Australia's premier online cheese retailer to launching the innovative Max+Tom cheese brand and boosting countless artisan food businesses.
Recognised widely by media for championing small food producers on the global stage, Sam's mantra is simple: "Small food businesses are pockets of untapped gold, promising personal joy and community growth."
But beyond business, there's an adventurer within. A swimmer of the English Channel in winter and Australia's 6th Ice Mile conqueror, Sam thrives outside his comfort zone. With The Food Business Builder, he's ready to guide food entrepreneurs to chart unexplored territories of success.
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