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Brands Meet Creators
Posted 11 months ago

This morning I woke up, made a pot of coffee, grabbed my new book, and read outside for a bit while overlooking the Mexican Pacific...

The chapter I read this morning was all about fear, and how fear controls most people's lives.

There was a great quote by the Roman Philosopher, Seneca in this chapter...

"Our fears are more numerous than our dangers, and we suffer more in our imagination than in reality."

99% of the time, our fears aren't real.

The worst case scenario almost never comes true...

But we play it out over and over in our heads.

And it limits us from taking the actions that we need to take.

One of the biggest causes of fear that I see in this creator world is around taking the jump full time.

We've had dozens and dozens of creators in our Academy go through this transition.

And here's an exercise that I tell everyone to do when they're in the process...

First, accept that you will feel fear.

It's natural.

Don't run from it, but look it in the face.

Allow yourself to play out the worst case scenario.

Ask yourself, "What would truly happen if I fail?"

"What if things don't work out?"

What you'll likely realize is that the worst case scenario is still manageable...

Maybe you'll run out of money, have to move in with your parents or a friend, and get back on the job search...

Now, do the same exercise, but with the best case scenario...

What if it all worked out - just like you dreamed?

After going through this exercise, what you'll likely realize is the risk is worth it.

You'd be OK, even in the worst case scenario...

And you're willing to risk that in order to take a step towards your dreams.

Don't let fear get in your way.

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