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About
Jae Shim, the performance director of SM Entertainment, is a renowned figure of KPOP industry.
Currently focusing on the concert directing of Top KPOP artists, he also worked as an original creator of iconic SM choreographs such as EXO 'Monster' and SHINee 'Lucifer'.
To communicate with KPOP fans around the world, Jae is sharing his knowledge and experience through Shimworld.
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