Dr. Easwar Krishna Iyer is a Professor at Great Lakes Institute of Management, Chennai, India. The lecture series on Marketing & Analytics in this channel is built along five axes - Simplicity, Unassumingness, Engagement, Imagery and Analogy.
EKI is also one of the Founder-Directors of PV Analytics Pvt. Ltd. In this role, the content posted will be on Political Data Analysis. The P and V of the name represent the type of content that we plan to showcase.
• Our content reportage is fixated on the positive side of politics.
• Our narrative will be fully focused on evidenced and traceable data.
• We aim to provide political information to clients and Indian public.
• In the Positivity Vector, we resemble a Media Company.
• Our interpretations are completely data driven.
• We rely on robust primary data and highly authentic secondary data.
• In the Veracity Vector, we are a core AI-driven Analytics Company.