Mastering Multi Stakeholder Approaches in Complex Sales
A better way to prioritize your product feature backlog
Why Talking to Customers Beats AI Insights Every Time
Mastering Job Mapping to Optimize Your AI Process
Discovering Market Needs: The Key to Competitive Advantage
Driving Innovation Mastering Product Surveys for Success
Unlocking AI Strategies to Address Customer Needs
Why Talking to Customers Beats AI Insights Every Time #innovation
Innovation is a process with Outcome-Driven Innovation
When do you need to use creativity triggers?
The Best Creativity Triggers for Innovation
Why Team Need a Common Language of Innovation
Customers Don't Have Latent Needs
Jobs-to-be-Done works in B2B & B2C
The Dividends of Outcome-Driven Innovation
Customer Needs should inform the innovator
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About
Strategyn is a product strategy and innovation consulting firm with a solid 20-year track record. Founder Tony Ulwick is the creator of Outcome-Driven Innovation® — a methodology that transforms innovation from an unstructured process into a predictable, rules-based discipline -- bringing lower costs and high success rates to companies striving for growth through innovation.
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