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Des Dreckett @UC6_UlTtLBJ9ifO6ohaCS5rA@youtube.com

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Des Dreckett (Xenmediamarketing.co.uk) Sharing SEO and conte


Welcoem to posts!!

in the future - u will be able to do some more stuff here,,,!! like pat catgirl- i mean um yeah... for now u can only see others's posts :c

Des Dreckett
Posted 9 months ago

I got hit BIG TIME in 2023, so I've decided to change direction. I explain more in this video -

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Des Dreckett
Posted 9 months ago

Will you still be blogging in 2024?

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Des Dreckett
Posted 9 months ago

The Truth About SEO: Unearthing Fact from Fiction 🕵️‍♂️


Ever feel bombarded with an endless stream of SEO "best practices"? You're not alone. The SEO community is teeming with advice on how to climb the ranks of search engines, some good, some... not so much. 🚀



Here's a thought – why not try it out for yourself?

There's something incredibly empowering about diving into your own SEO experiments. It's like being a scientist 🔬 in the vast lab of the internet, testing hypotheses and observing the results in real-time.



Let's be real. The moment you start getting your hands dirty with keywords, backlinks, and content strategies, a light bulb 💡 goes off.

Suddenly, the fog of SEO myths clears, and you're hit with the truth – a lot of the SEO guidance out there is pure malarkey. 🙅‍♂️



But don't take my word for it. The beauty of SEO is that it's as unique as your own digital footprint. 🌐

What works for one may not work for another, and that's why personal experimentation is key. It's the only way to truly know what moves the needle for your site.



So, next time you come across a "foolproof" SEO tactic, take it with a grain of salt. 🧂

Better yet, put it to the test. You might just be surprised at what you find – or don't find.

Happy experimenting! 🎉

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Des Dreckett
Posted 9 months ago

Hey everyone! 🌟

I hope you had a great Christmas and had time to unwind and spend with fam!!

So, I took a leap and decided to launch a new website on Christmas Eve. To be honest, my expectations were modest at first - it was more of a 'let's see how this goes' kind of thing. But boy, was I in for a surprise! 🎁💥

It's a new affiliate site targeting "bottom of the funnel customers". You know, those that are looking for reviews on a company, service or product.

📅 The Journey Begins:

It all started as a quiet Christmas project. There I was, setting up the site, thinking it would be a gradual climb. Little did I know, things were about to take an exciting turn! 🎢🔮

🚀 Rapid Developments:

Within days, the site got indexed on Google - way faster than I anticipated! My first blog post? Indexed on day one. It felt like hitting a digital jackpot! 🎯🌍

I'm not saying this to brag or gloat. I'm just explaining that in this case, there was no sandbox.

🤓 Navigating the New Terrain:
I dived into targeting niche retailers and long-tail keywords. The strategy was simple but effective - less competition and higher potential gains. It was like finding hidden gems in the vast online marketplace. 💎🕵️‍♂️

🎥 The Power of Content:


Mixing written and video content, I aimed to capture the essence of both Google and YouTube. The challenge was real, but so was the thrill of creating something unique and impactful. 📝📹

🌐 Lessons Learned:

This journey taught me heaps about SEO, affiliate marketing, and the power of perseverance. It's incredible how much you can achieve with a well-planned strategy and a sprinkle of daring. 📊🧗‍♂️

I'll go into more detail in my weekly newsletter. If you haven't signed up yet, it free and I go into more detail - desdreckett.com/newsletter/

💬 Over to You:

Have you ever experienced something unexpectedly wonderful?

I'd love to hear your stories or any insights you have on digital adventures!

Enjoy the rest of your break and they'll be a ton more videos to follow.

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Des Dreckett
Posted 9 months ago

Wishing you all a Merry Christmas and a Happy New Year!

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Des Dreckett
Posted 9 months ago

So, I came out with a new video yesterday entitled:

Why I'm Ditching Niche Sites For Full-Time Affiliate Marketing In 2024

You can watch it here if you're interested? - https://youtu.be/LjrebaA_C0E

I just wanted to add some additional context so that people who watch(ed) it don't get the wrong idea.

In the video, I explain why I'm selling all of my niche websites and going all in on affiliate marketing or websites specifically set up for affiliate marketing.

I'm doing this because I think Google is in panic mode with all of the AI/LLMs that have been prevalent in 2023.

This panic has kind of clouded their judgment and they pretty much hardcoded for forum + question-and-answer sites to be shoved to the top of the results rather than letting the algorithm do its thing naturally.

Like a lot of others, my sites lost a lot of rankings and in turn revenue.

I had a choice: Do I try to fight, and restructure my content and websites or do I pivot and change direction?

From a subjective and purely selfish view, I decided to change tact and position my business differently.

Here's my plan for 2024:

What I'm NOT Doing 👇🏼

❌ Niche Websites: Updating and creating more niche websites. IMO, there is limited growth and income potential compared to affiliate marketing as my own figures have shown.
❌ Overdependence on Google's Algorithm: I'll be using some new strategies and techniques to rank my pages instead of relying solely on Google's changing search algorithms.
❌ Ignoring AI's Impact: Not adapting to the increasing influence of AI in digital marketing.

What I'm Doing ✅

✅ Affiliate Marketing: Embracing the higher income potential and broader audience reach. I was relying on display ad income, but until things change (if ever) I'll be focusing on promoting affiliate offers.
✅ YouTube Integration: Utilizing YouTube for SEO and audience expansion. The sheer reach and scope means I (as a marketer) can't ignore this once-in-a-lifetime opportunity. Plenty of marketers are ignoring it. To me, I'm using my time to leverage eyeballs instead of spending $$$$$.
✅ Dynamic Content: Use API calls and automated tools for content variation and updates.
✅ Personal Touch: Injecting personality and viewpoints into content for a unique edge.

Would this be the right approach for you?

Honestly, I can't answer that... That's really down to you to decide.

I'm putting a stake in the ground and setting some new targets for the new year!

I hope you come along for the ride and follow my journey :)

Have a great Christmas and a Happy New Year!!!

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Des Dreckett
Posted 9 months ago

🤔 Ever wondered how the digital marketing world is evolving? 💭



📹 Check out my latest video on why I'm moving from niche websites to full-time affiliate marketing in 2024!



Discover the seismic shifts in SEO, the power of Programmatic SEO, and why Google is betting big on YouTube. 🚀🌐



👀 Watch now and see how I'm trying to stay ahead in the digital game!

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Des Dreckett
Posted 9 months ago

🎉 New video alert! 🎉 - In this video, I'll show you how to use Google Gemini AI in Bard, a powerful new AI model that can help you with a variety of tasks, including content creation, coding, and more.


I'll also show you how to use the YouTube extension to find and watch videos, and how to use the Google Workspace extension to manage your emails and documents.


This is a must-watch video for anyone who wants to get the most out of Bard and Google Gemini AI.

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Des Dreckett
Posted 9 months ago

🚀 Think you need tons of content to rank on Google's first page? Think again! 🤯 Discover the little-known SEO strategies that can skyrocket your site to the top by using specific keywords within the content of your articles.

Watch my latest video '1st Page of Google With NO Content [My Take On SEO's Best Kept Secret] 2023' to unlock these groundbreaking tips!

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Des Dreckett
Posted 10 months ago

Check out this game-changing video on my channel: "The Biggest Myths In SEO: Smart Tactics For Quick Wins in 2024" 👀


Dive into the world of SEO with us as we bust those stubborn myths and light up your strategy with proven impactful tactics.


Whether you're a digital marketing guru or just starting to explore the vast SEO universe, this video packs in loads of valuable insights tailored for everyone!


👉 Here's what you'll uncover:


The top SEO myths that are holding you back.
Smart, practical strategies for immediate results.
Expert insights into SEO's evolving landscape in 2024.

💡 Don't miss out on this opportunity to enhance your digital skills and give your website the performance boost it deserves.

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