https://sneakerfortress.com/the-real-reason-why-nike-air-jordans-are-so-expensive/
Similarly, the Yeezy Boost 350 V2 Core Black/Red, released in 2016 for $220, now commands a resale price of $900. However, the Fragment's resale value surpasses that of its competitors, prompting us to question why Jordans have become significantly pricier and so expensive. To understand the staggering price tags attached to Nike Air Jordans

https://www.bbc.com/culture/article/20230403-the-story-behind-the-most-iconic-sneakers-of-all-time
Next week, a pair of Nike Air Jordan 13s worn by Michael Jordan in the second game of the NBA finals in 1998, a season colloquially known as "the last dance", are to be auctioned by Sotheby's and

https://www.businessinsider.com/nike-air-jordans-sneaker-culture-basketball-collectible-expensive-2019-6?op=1
But that wasn't the only unusual decision Nike made while launching the Air Jordan brand. The Air Jordan 1 swapped the standard white upper for a black one, which violated the NBA's uniform policy

https://www.thecoldwire.com/why-are-jordans-so-expensive/
3. Air Max Technology. Another reason Jordans are so expensive is its use of Air Max technology. After the cool release of their second pair of Air Jordans, Nike knew they needed to change something. Michael Jordan had also suffered a foot injury which ended his season prematurely.

https://www.youtube.com/watch?v=cXeQJBghvRw
Air Jordans retail and resell at higher prices than the average basketball sneaker. The high prices come from how the company makes and markets its iconic sn

https://eightify.app/media/why-are-nike-air-jordans-so-expensive-limited-releases-and-c
The foundation of exclusivity and demand. Limited releases and scarcity strategy: Nike's intentional limitation on the production of Air Jordans creates a scarcity that elevates desirability and demand, significantly driving up resale prices.For instance, the Air Jordan IV "Undefeated" resale hit $18,500, marking a 9250% price premium.; Cultural phenomenon and celebrity endorsements: The

https://www.businessinsider.com/how-nike-air-jordan-1-became-most-prized-lifestyle-sneaker-2022-11?op=1
And even though Nike is releasing a reported 500,000 pairs, it will likely sell out in minutes. "The Air Jordan 1 is the most iconic sneaker of all time," said Jordan Geller, a sneaker collector

https://www.businessinsider.com/michael-jordans-1998-sneakers-auction-millions-most-expensive-2023-3?op=1
Michael Jordan's sneakers from 1998 could sell for $4 million, breaking auction records. They are a pair of Air Jordan 13s Jordan wore in the last NBA finals he played for the Chicago Bulls. If

https://www.grunge.com/203124/why-are-air-jordan-sneakers-so-expensive/
Jonathan Daniel/Getty Images. According to Business Insider, the original Air Jordan line hit stores in 1985, retailing at $65. By the end of that year, Nike had raked in $100 million off of those shoes alone. By their third generation, they featured the now-iconic 'Jump Man" logo, and Nike was blasting an international advertising campaign

https://stockx.com/news/most-expensive-air-jordans/
This pair has skyrocketed in value over time and now resells at an average price of $13,000, cracking the top 10 most expensive Jordans on StockX. 9. Air Jordan 1 colette F&F | $13,449. In 2017, Jordan Brand gifted the Parisian concept store colette with its own Air Jordan 1 in honor of their 20th Anniversary and store closing.

https://www.33rdsquare.com/why-are-jordans-so-popular-a-definitive-guide-on-the-legacy-hype-and-value/
Wearing Jordans shows that you respect sporting heritage and culture. Nostalgia: OG colorways and shapes celebrate Jordan's legacy and vintage appeal. Retros like the AJ11 Jubilee connect old school styles with modern trends. According to StockX data, Jordan Brand's market cap now exceeds $10 billion with over 150 million AJ sneakers sold

https://sneakernews.com/2020/08/29/why-are-jordan-1s-so-expensive/
Premium leather and high-quality construction warranted well-over a standard Jordan 1's $170 USD price, but the release's limited-to-8,500-pairs quantity and inaccessibility have driven resale

https://www.youtube.com/watch?v=oxoTzt2TnaM
From Japanese Denim and Indian Jasmine Oil—To Italian Calacatta Marble and East African Shea Butter—We traveled the world to uncover the stories behind some

https://www.youtube.com/watch?v=pN0LM2AL-gc
From Rolls-Royce to Cuban cigars — handmade scissors to Doc Martens. We searched the earth, and beyond, to discover the stories behind some of the costliest

https://www.forbes.com/sites/errolschweizer/2024/02/07/why-your-groceries-are-still-so-expensive/
In 2022-2023 Kraft Heinz profits skyrocketed from $225 million to $887 million, an increase of 448%. Gross profit margins reached 34%, up 400BP over Q3 2022. Similarly, chocolate candy sales are

https://www.businessinsider.in/a-pair-of-air-jordans-can-resell-for-up-to-2000-heres-why-these-iconic-nike-sneakers-are-so-expensive-/articleshow/69960600.cms
Nike Air Jordans are more expensive than the average basketball sneaker.The Jordan 1 Retro Fragment can resell for up to $2,000. Nike makes and markets its iconic sneakers to increase the value of

https://www.businessinsider.com/sneaker-prices-costs-expensive-shoes-footwear-2019-7?op=1
A company that bills itself as a stock market for sneakers is worth $1 billion. Now it wants to abolish fixed prices for collectibles altogether. Here are the most expensive Air Jordans to sell on

https://kiktu.com/why-nike-air-jordans-are-so-damn-expensive/
Nike's marketing expenditures for the Jordan brand are substantial. Celebrity endorsements, advertising campaigns, and sponsorship deals are expensive, and these costs are inevitably factored into the price of the sneakers. After all, part of the appeal of Air Jordans is the aura created by their omnipresence in media and sports.

https://www.inverse.com/input/style/nike-jordan-brand-sneakers-price-higher-getting-more-expensive-2022
Dec. 13, 2021. Jordan Brand revealed its Spring 2022 collection over the weekend, giving sneakerheads a better look at next year's releases. Amid new Air Jordan designs, however, the brand

https://www.travelandleisure.com/why-flights-are-so-expensive-8637884
Base fare: $337.67. U.S. Transportation Tax: $25.33. U.S. Passenger Facility Charge: $4.50. U.S. Flight Segment Tax Domestic: $5.00. U.S. Passenger Civil Aviation Security Service Fee: $5.60. So

https://www.businessinsider.com/show/so-expensive?op=1
So Expensive. 40+ episodes. The show that explains the real reason why the world's priciest products and materials are so expensive.

https://www.inverse.com/input/style/sneakers-are-more-expensive-than-ever-theyre-not-getting-cheaper
Oct. 18, 2021. Sneaker prices have been steadily rising over the past year, according to new data by the U.S. Bureau of Labor Statistics — and those prices could increase even more as the

https://www.businessinsider.com/sneakerheads-furious-nike-botched-snkrs-air-jordan-1-chicago-drop-2022-11?op=1
Bethany Biron. Nov 19, 2022, 12:52 PM PST. A pair of Off-White Air Jordan 1s AP Photo/Phelan M. Ebenhack. Sneaker collectors are frustrated with Nike after its SNKRS app glitched during the Air