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The SECRET of the ALBUM ROLLOUT
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129,849 Views • Nov 11, 2022 • Click to toggle off description
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Hey everybody! Thanks for watching this video on, "The SECRET of the ALBUM ROLLOUT". This video's about the different ways musicians go about promoting their upcoming releases. Some use cryptic clues, conspiracy theories, and hidden messages .. others use wacky merch, marketing tools and so on. Let me know what you think in the comments

album / rollout / sell / marketing / merch / clues / messages / taylor / swift / death grips / twenty one pilots / chase ceglie / childish gambino / donald glover / commercial / story / crazy / review / reaction / michael jackson / lady gaga / jay z / daft punk / favorite / story
Metadata And Engagement

Views : 129,849
Genre: Music
Date of upload: Nov 11, 2022 ^^


Rating : 4.976 (36/6,040 LTDR)
RYD date created : 2024-04-08T03:36:41.015613Z
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YouTube Comments - 252 Comments

Top Comments of this video!! :3

@unhelpfulrevelations7989

1 year ago

Death Grips really has one of the most carefully orchestrated public images in the music industry, despite the fact that they want you to see them as a force of chaos. It's kinda genius.

587 |

@JohnJohnson-ej7qr

1 year ago

I loved the alchemist x earl sweatshirt collab album rollout. The alchemist simply said “We hid a whole album on youtube under a fake name and youtube page…. Nobody found it yet.”

211 |

@spartenz14

1 year ago

Interesting how you mentioned Death Grips while they're just now having more activity then they've had in a long time. A show announcement isn't much, but for Death Grips, it's everything

422 |

@embe2268_

1 year ago

Taylor and MC Ride on the thumbnail, I just had to click!

59 |

@keelyparker8466

1 year ago

this thumbnail was made for me, specifically, who had Taylor Swift and Death Grips as my top 2 artists on Spotify last year

29 |

@mariokarter13

1 year ago

The downside of the album rollout is when you don't actually have the album ready, so it's just an endless stream of singles until the hype evaporates and no one even remembers you were making an album.

26 |

@ridemywheelie

1 year ago

The video title should be about weird album roll outs.

85 |

@nikhilsonavane8939

1 year ago

taylor swift has been doing the easter eggs thing since 2008 btw

7 |

@ryanshields8560

1 year ago

Australian band 'Private function' once gave away vinyl records with legitimate baggies of speed pressed into the vinyl discs

41 |

@escherpainting8622

1 year ago

"We are pretty sure he would have wanted it this way", is genuinely one of the funniest things I have ever, ever read.

6 |

@DeSlagen8

1 year ago

twenty one pilots' rollouts have been amazing. I was there for their 2018 album Trench, makes the album special for me. Seen them live and it all fits in there as well.

315 |

@corbonthec0b

1 year ago

You got me hooked when you put taylor swift and mc ride in the same thumbnail

8 |

@TaylorMane89

1 year ago

Back in 2016, a rapper from Memphis did one of the most interesting rollouts I'd ever seen. In his project, The 30 Day Mixtape, Tyke T released a song a day for the entire month of (I want to say) September and, the top 10 highest voted songs would be featured on the project. Couldn't imagine with all the beat selections, writing, features, mixing, mastering, etc how long it took to execute such an undertaking.

13 |

@TheIgnoramus

1 year ago

Its all about preparation for momentum, that’s all. We’ve learned after the past 2 decades that it doesn’t matter how big you are, people have short attention spans. Have to have as big an impact as you can, solidify a fan base, than rinse and repeat every 2 or 3 years, preparing the whole time in between. Also, all the weird stuff is usually to solidify that solid 5-10 thousand fans that are absolute freaks for your music, making sure you have retention between your next album. That’s part of it I think.

48 |

@derverd

1 year ago

Death Grips in the thumbnail might as well be clickbait to me.

4 |

@themilwaukeekid158

1 year ago

I could give you a whole verbal essay on the Because The Internet album rollout but it would take me hours. It’s a very detailed and thought provoking rollout. Things down to the books on he had in The Boys room tied into the larger story and themes. My favorite album of all time because of it

32 |

@germanv1980

1 year ago

I'm surprised you didn't mention the Run The Jewels 2 rollout that did the same thing as John Freese. However one of the rewards was "We will re record RTJ2 but with cat sounds" and from that came Meow The Jewels.

15 |

@terrancemcqueen7872

1 year ago

2006-2008 is UNDEFEATED in the art of the rollout! They were flawless and you just knew you HAD to have that album!! The kids don’t do it like that anymore!!

14 |

@dopey473

1 year ago

My favorite rollout is most definitely the ARG that Nine Inch Nails did to announce their dystopian album Year Zero. Not only did it include a lot of cool lore but it also ended in the winners of the arg getting sent to a secret concert that got "invaded" by a special police force and everyone had to scatter.

11 |

@baatile

1 year ago

I’m sending this to Beyoncé so she can be inspired to do something to promote her album, it’s starting to feel like she forgot that she released an album this year 😂

24 |

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