Creative consultant Max Hurd had just one requirement when looking for his northwest London end-of-terrace: it needed to have space for the enormous painting from his childhood in Brazil that now stretches from the front door, all the way along the hall to the kitchen, where more recent memories line the walls. A portrait of his beloved Ivana, a recently deceased chihuahua who helped him âaccept his queer identityâ, takes pride of place, while artworks by his friends and photographs fill the back wall.
You wonât easily find anything practical here. Fairy-sized cocktail glasses and porcelain ladies of leisure with cocktail umbrellas are given preference over the hidden-from-view kettle and toaster so that everything on show is âpretty but pointlessâ, the mantra Max says sums up the house he shares with his male-model housemate.
Watch the video to visit the theatrical orange bedroom (the âmost comfortable colourâ for his eyes) and the loft room, originally pegged as a âsex roomâ but now used for after-dinner martinis and board games.
Director: Jacopo Cinti
Dop: Tom Bryan
Creative video producer: Sarah Barnes
Commissioning video editor: Josh Arnold
Camera assistant: Ferran GuillĂŠn I Pons
Sound tech: Alessandra Fasto
Camera trainee: Harry Grunfeld
Edit: Joseph Bolger at Stitch/Homespun
Grade: Rascal Post
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@danalasmane6191
1 year ago
"An allergic reaction to anything practical" - thank you so much, finally I know the name of my affliction! đ
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