Yay!! Heard the news about the new ChatGPT-4o? Great news for everyone is it's being rolled out FREE globally!

The announcement from OpenAI said that the new version is smarter, in most ways, cheaper, faster, better at coding, multi-modal in and out, and perfectly timed to steal the spotlight from Google. haha! It’s Gpt-4 Omni, or GPT-4o!

GPT-4o can be incredibly beneficial for business owners in several ways:

1. Customer Support and Engagement: With its advanced language understanding capabilities, GPT-4o can serve as an efficient virtual assistant for customer support. It can answer frequently asked questions, provide product information, and assist with basic troubleshooting, thus reducing the burden on human customer service agents and improving response times.

2. Personalised Marketing and Sales: GPT-4o can analyse customer data and generate personalised marketing messages and sales pitches tailored to individual preferences and behaviours. This can lead to more effective marketing campaigns and higher conversion rates.

3. Market Research and Insights: By processing large volumes of text data from sources like customer reviews, social media, and industry reports, GPT-4o can extract valuable insights about market trends, consumer sentiment, and competitor strategies. Business owners can use this information to make more informed decisions and stay ahead of the competition.

4. Content Creation and Curation: GPT-4o can generate high-quality content for websites, blogs, social media posts, and marketing materials. It can also curate content from various sources based on specific criteria, saving business owners time and effort in content creation and curation. (Remember all the things I've told you about this already ... be CAREFUL what you copy and paste!)

5. Workflow Automation: GPT-4o can automate repetitive tasks such as data entry, report generation, and email responses, freeing up employees to focus on more value-added activities. This can lead to increased productivity and cost savings for businesses.

6. Language Translation and Localisation: With its multilingual capabilities, GPT-4o can help businesses communicate effectively with customers and partners across different languages and cultures. This can be particularly valuable for businesses operating in global markets.

But before you cancel your paid ChatGPT Plus subscription, Wired reports that voice capabilities will be rolling out over the next couple of weeks for ChatGPT Plus subscribers! Yikes - this will be interesting!

Do you use AI for your small business? What do you think of this news?? Let us know in the comments!!
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