Real story 😑😵‍💫👇🏼

If you have an active Google ads account, you must’ve atleast ONCE received a call from Google’s call centres, with a sweet representative saying -

🤙🏼 they’ll help you improve your ad performance
🤙🏼 they are from Google and want to help you get the most ROI from your Ad campaigns

Bla bla bla…

If this is the point where you read until then only read the next line and off you go👇🏼

STOP 🛑 doing the changes suggested by them to your ad account ⚠️

Why? 🫵🏼

Because 90% of the time their suggestions are for -
⚠️ increasing your ad budget.
⚠️ messing up with your current Ad settings so it stops to deliver the results so you pay more in ad spend.
⚠️ their suggested changes are permanent that will affect ALL future campaigns.

When ideally your ad budget should either be maintained or go less as you continue to spend on the ads.

Which we have done for so many of our clients.

👇🏼👇🏼👇🏼👇🏼
One of our clients referred us to his mate, who a while back received a call from Google’s call centres and he thought the suggestions they are giving are for his best interest.. so he went ahead and made the changes to his ad account leading to an immediate dip in the Ad performance.

And he is not getting any work through Google ads.

I’m now helping him with his Google ad account, restoring the best foundational settings that I recommend, for his ads and also optimising them for better results.

Do you need help with your Google ad campaigns?

Get in touch with me.

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