Go-to-market is a vital part for launching your product to the market, often this is done close to when a release is going to happen, and not planned from the very early stages. It’s very important to plan your customer journey while you are planning the product, since it might influence the way that you design your product, i.e. creating tutorials to onboard users and help them achieve value as soon as possible.

✅ Check out the templates I've created to make your work easy:
www.insidetheproduct.com/resources

🤔 Do you want to book a call or work with me? 👇
www.insidetheproduct.com/work-with-me

🤖 Join us in Discord: discord.gg/gaEPf8Hz9W

Here are some of my favorite books (these are affiliate links):
The Product Book, Product School: amzn.to/3wRstyS
Inspired, Marty Cagan: amzn.to/3GlvfPM
The Lean Startup, Eric Ries: amzn.to/3MQxzRu
Hooked, Nir Eyal: amzn.to/3vcADAo

My name is Juan Rodriguez, I’m a Senior Program Manager at a tech company in Finland, my experience is in building both desktop and cloud solutions focused on B2B, I care a lot about product design identifying the right customer problems and finding the solutions that bring the biggest impact to the company.

My education is on electronics and automation and my early jobs were focused on machine vision and to some degree robotics, you can imagine I don’t like manual processes very much and love to automate as much as possible :) I moved to Finland in 2006 and started working as a software engineer, after a while I moved into product teams, with roles like application manager and product manager. Currently I am the product director driving product managers and helping them grow in their careers

#gotomarket #customerjourney #gotomarketvscustomerjourney