When I started coaching I had so many ideas in my mind! I wanted to help as much people as possible and also make the money I invested into my education back. 💰
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I often see other health practitioners focus in the same things:
1- Website 💻

If you focus it too early, you will be wasting your time & money. If you don’t have a clear niche, you will end up with a generic website that will call no one!! 👎 ☎️

2- Professional logo 🎨

If you don’t know WHO your ideal client is, then how will you be able to visually attract them? You can’t!! Hiring a designer will ALSO be a waste of money if you don’t know exactly who your ideal client is. 💡

3- More certifications and courses 🎓

As functional health practitioners we can go into hundreds of information rabbit holes 🐇 🕳 It can be tempting to enroll in more courses and certifications!! 📖 Know you will NOT make your money back unless you nail your niche, ideal client, and start creating a unique framework to solve your ideal client’s problem.
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Now, I see that these goals were not necessarily “mistakes” but rather distractions from the actual things that my coaching business needed to grow & thrive. 🙌
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Once again, what you SHOULD focus on ⬇️
1- A clear niche 👓

2- Know your ideal client 🤩

3- Have a proven framework 📕
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Do you relate to these common “mistakes”? DM on Instagram or comment below if you do👇👇 @thebrandingduo
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