When expanding abroad, many companies push their existing values onto new markets. But core values rooted in one culture don't necessarily resonate globally. Forcing values fails to engage customers and employees in new markets.
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@globalclasscompany
1 year ago
Aaron McDaniel discusses the importance of universalizing core values in the Master Class Foundations, a course now available for free. Access it here today: www.globalgrowthmasterclass.com/a/2147782521/gsF7e…
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