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What is in store for the future of B2B advertising?
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0 Views • Nov 7, 2024 • Click to toggle off description
On the Attributed Podcast, Shaun Dix, Chief Champion of Creativity at Ipsos, shared his expertise on what truly makes B2B Ads effective.

As digital platforms continue to change, Shaun sees a future where empathy and entertainment take center stage in advertising. 

The days of ads competing only against each other are over. Now, ads are up against every other piece of content on the internet. 

To break through, Shaun believes ads must be entertaining while staying true to authentic, empathetic storytelling.

For more of Shaun’s tips on B2B advertising, check out the blog post: dreamdata.io/blog/what-makes-b2b-ads-effective
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Follow Dreamdata for all things B2B marketing: www.linkedin.com/company/dreamdata-io/
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For similar content check out the Attributed Podcast on your preferred streaming platform: dreamdata.io/the-attributed-podcast

#b2bmarketing
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Uploaded At Nov 7, 2024 ^^


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RYD date created : 2024-11-08T00:34:36.032129Z
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