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If you are a local business,
these are the kind of Facebook ads that you must focus on👇🏼👇🏼
It has been seen that ads with localized copy had
⭐️22% higher CTR among women and
⭐️87% higher CTR among men.
Using geographical location targeting is an excellent way to capture the attention and make a personal connection with audiences.
Facebook’s location targeting allows you to reach people based on locations like country, region, or city.
Depending on the location type, you can set a radius to cover everyone in that particular area.
Geo-targeted Facebook advertising could be the tool that puts your ads in front of the right customer, if :
1. ➡️ You want to show your offers near your retail locations.
2. ➡️You want to run custom service offers for different or newer suburbs.
3. ➡️You want to localize your messages depending on user location.
4. ➡️You want to target shoppers that are currently at a competitor’s location.
5. ➡️You want to target people who are attending a particular local event.
AND, you must use these ads if-💪🏼💪🏼💪🏼💪🏼
6. 👏🏼You sell iPhone and MacBook covers and you want to target everyone visiting an Apple store.
7. 👏🏼You run a restaurant and currently have a good limited-time offer. You want to target everyone visiting a nearby restaurant with your irresistible offer. Well, this is for you too.
8. 👏🏼You’re a yoga instructor who is new to the city. You want to reach out to everyone going to known busy gyms and let them know there’s lots of space at your new studio.
By using both location and personalising your ad copy to say that location name, you can make sure, your ads deliver much higher ROI.
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Marketing consultant | Marketing leader | Marketing for Tradies | Marketing for local businesses | Marketing f
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RYD date created : 2023-12-16T12:57:22.076221Z
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