Poke | Apparel Academy

Apparel Academy

137 videos • 49,440 views • by Ricoma TV Learn from the experts in Apparel Academy. Veteran of the embroidery industry, Henry Ma of Ricoma, goes in depth of the business and practice of embroidery.

Ricoma Steps Into a New Crafts Frontier

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Growing a Custom Clothing Business (What You NEED to Know!)

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Scaling Your Custom Apparel Business

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Expert Tips on Running Your Business (featuring Big Brandoh)

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Maximize Your Profits with DTF Printing

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Don't Use Print On Demand in 2024 (The Truth)

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Why You’re Losing Customers in Your Apparel Business

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The Problem with 99% of Apparel Brand Startups...

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The Only 2 Machines You NEED to Start a Clothing Brand

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The Growing Popularity Of Dtf Printing: What's The Hype About?

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What's Going on at Ricoma This Year?! (Big Changes!)

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5 UNDENIABLE Reasons to Start an Embroidery Business in 2025

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DTF vs. DTG Pros and Cons Explained

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How to Stay Relevant & Competitive in the Custom Apparel Industry

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How to Price Your Digitizing for MAXIMUM Profit

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Does DTF PRINTING Live Up To The HYPE?

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Why You Need Both Single AND Multi-Head Embroidery Machines

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Grow Your Custom Apparel Business like a Pro

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5 EMBROIDERY MISTAKES That Cause THREAD SHREDDING

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Rising Embroidery Thread Prices Send SHOCKWAVES! (Should You Worry?)

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5 Proven Social Media Tips to Grow Your Custom Apparel Business

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Start Your Own T-Shirt Printing Business in 4 Easy Steps

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3 Reasons You Should Do Your Own Digitizing

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The Do's & Don'ts of Digitizing for Embroidery

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Comparing Single-Head Commercial Embroidery Machines: Everything You Need to Know!

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Maximize Client Growth: Secrets of a Successful Custom Apparel Business

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3 PROVEN TIPS to Market Your Custom Apparel Business

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3 Facts About the HEAT TRANSFER BUSINESS That Will SKYROCKET Your Profits

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CRUCIAL Advice Every Apparel Decoration Beginner MUST FOLLOW!

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Why Your Custom Apparel Business will FAIL Unless You DO THIS

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Embroidery Machine Top Tips for Beginners

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Which EMBROIDERY MACHINE is right for YOU?

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Embroidery Business Tips: Insider Secrets Revealed!

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The Three Biggest Lies in Embroidery

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First Embroidery Machine: What to Know (Noob vs. Pro)

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3 INCREDIBLY EASY WAYS to Start A Business With A Heat Press

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Best Beginner Embroidery Machine, DTG vs. DTF Printing & More

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Recession is Coming - How to Survive it?

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DIRECT TO GARMENT PRINTING VS. DIRECT TO FILM (Pros & Cons)

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This apparel decoration technology is MASSIVELY UNDERRATED

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3 SURPRISING ANSWERS about Ricoma, DTG pricing & More

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Ricoma is NO LONGER an embroidery machine company

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Don’t let inflation destroy your business (DO THIS NOW)

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The INSIDE SCOOP on profitable decoration methods, scaling your business & more

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Ricoh DTG Printer Ri 1000 Vs. Ri 2000 (DTG Printer Comparison)

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The TRUTH About Digitizing Fees, Machine Trade-Ins & More

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Custom Apparel Market Predictions for 2022 - DO THIS NOW

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STOP LOSING CUSTOMERS (When to Buy New Machinery)

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Ricoma's GREATEST HITS of 2021 (Embroidery, Printing & More)

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HEAT TRANSFER VINYL Vs. 2-STEP HEAT TRANSFER (Which one is best?)

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What large custom apparel companies DON’T WANT you to know

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Which custom apparel method should you use?

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The secret to running a successful embroidery business 🤫

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Is your business ready to CASH IN on the holiday rush?

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Expert tips to REDUCE COSTS & GROW PROFITS for your embroidery business

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5 Easy Tips to Sell More Embroidery on Etsy

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Don't let these ROADBLOCKS stop you from succeeding!

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I wish I knew THIS about bulk order pricing

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AVOID this if you want your machine to last

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Going BROKE selling t-shirts

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2-STEP HEAT TRANSFER Vs. DIRECT TO GARMENT PRINTING (T-Shirt Printing & More)

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Build A $1,000,000 Custom Apparel Business (3 STEPS)

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9 Proven Tips To Market & Grow Your Apparel Sales FAST!

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Thinking of Buying A Ricoma Embroidery Machine? Consider This... (Part 3/3)

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Do YOU have what it takes to do EMBROIDERY? (Part 2/3)

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Why Start An Embroidery Business | Q&A with CEO Henry Ma Part 1/3

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Dual-Function Multi-Head Machines | What They Don't Tell You

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SUBLIMATION Vs DTG? Which One Is Better?

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FACT or FICTION? EM-1010 Cap Embroidery...

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Machine Embroidery For Beginners | How Hard Is It To Learn? | Apparel Academy (Ep 63)

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Clogged DTG Print Heads?! Should you worry?

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Single-Needle Vs. Multi-Needle Embroidery Machines | Pros & Cons | Apparel Academy (Ep 62)

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4 Factors to Stay Ahead of The Competition

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Heat Transfer Paper Vs. Heat Transfer Vinyl | Cost, Durability & More | Apparel Academy (Ep 64)

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Starting a Business With Your Spouse | Advice From Real Couples | Apparel Academy (Ep 60)

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From EMBROIDERY PART TIME to FULL TIME | 3 Must-Know Tips | Apparel Academy (Ep 58)

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The #1 Thing Every Embroidery Business Needs (Embroidery Insider Ep. 3)

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How to Structure Your Embroidery Setup Fees (Embroidery Insider Ep. 2)

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How to Price Your Embroidery [EASY FORMULA]

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Ricoma Embroidery Machine Vs. Melco | Battle of the Embroidery Machines | Apparel Academy (Ep57)

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HEAT TRANSFER Vs. SUBLIMATION | T-Shirt Printing & More | Apparel Academy (Ep56)

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MIXED MEDIA Designs w/ EMBROIDERY & PRINT | Top 3 ADVANTAGES | Apparel Academy (Ep55)

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DIGITIZING In-House Vs. Outsourcing | Pros & Cons | Apparel Academy (Ep54)

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Start Your Printing Business With Heat Transfer | 3 Reasons Why | Apparel Academy (Ep53)

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5 Tips To Increase Embroidery Revenue Without Any Effort | Apparel Academy (Ep52)

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Embroidery Training 102 | Ongoing Education & Support | Apparel Academy (Ep51)

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Embroidery Training 101 | Overcoming The Learning Curve | Apparel Academy (Ep50)

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Can You COMPETE Against BIGGER Embroidery Shops? | 5 Crucial Tips | Apparel Academy (Ep49)

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Start a business NOW? Answer may surprise you | Decorated Apparel Business | Apparel Academy (Ep48)

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How much money can you make with embroidery? | FREE PROFIT CALCULATOR | Apparel Academy (Ep47)

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STOP your custom apparel business from CLOSING DOORS | Apparel Academy (Ep46)

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Run a SUCCESSFUL Embroidery Business in UNCERTAIN Times | Business Tell All | Apparel Academy (Ep45)

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The Ultimate 7 Step Guide to Starting an Embroidery Business | Apparel Academy (Ep44)

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Is this the RIGHT TIME to start an embroidery business? | Apparel Academy (Ep43)

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Embroidery Business Predictions COVID 19 - Business Advice | Apparel Academy (Ep42)

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Social Media, is EMBROIDERY hard, best place for SUPPLIES, starter MACHINE | Apparel Academy (Ep41)

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TIME IS MONEY | Apparel Academy (Ep40)

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Growing Your Business with Top Employees | Apparel Academy (Ep39)

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How to deal with UNHAPPY CUSTOMERS and build a BRAND| Apparel Academy (Ep38)

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Taxes, Setting your needles, Henry's favorite machine and what to look for | Apparel Academy (Ep37)

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Taxes, Setting your needles, Henry's favorite machine and what to look for | Apparel Academy (Ep37)

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Embroidery Business Contracts to Protect Your Business! | Apparel Academy (Ep36)

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Social Media CRASH COURSE -- What CUSTOM APPAREL shops NEED to KNOW | Apparel Academy (Ep35)

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Home Business Vs Storefront -- What you NEED TO KNOW | Apparel Academy (Ep34)

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Pros and Cons/ Two Single-Head Machines VS. One Two-Head Machine | Apparel Academy (Ep33)

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The EASY and CHEAP way to GROW your Business with Reyes The Entrepreneur | Apparel Academy (Ep32)

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How Ricoma is leading the EMBROIDERY MACHINE industry | Apparel Academy (Ep31)

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Pricing crash course $$ A strategy call | Apparel Academy (Ep 30)

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Home Embroidery Machine Showdown 🥊EM 1010 VS Babylock and Brother | Apparel Academy (Ep .29)

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How to promote EMBROIDERY services to SCREEN PRINTING clients | Apparel Academy (Ep .28)

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The Future of the Custom Apparel Business (Embroidery, DTG, Printing) | Apparel Academy (Ep.27)

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Should you keep INVENTORY for your EMBROIDERY Business | Apparel Academy (Ep.26)

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Watching your back with contracts, How to protect your Embroidery Business | Apparel Academy (Ep.25)

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Starting an EMBROIDERY Business? Don't make this mistake! | Apparel Academy (Ep.24)

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GROWING your EMBROIDERY business - WHEN and HOW | Apparel Academy (Ep.23)

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3 Ways to Increase Your Revenue WITHOUT New Customers | Apparel Academy (Ep.22)

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"The Hiring Trifecta" - 3 Must-Have Traits for New Hires | Apparel Academy (Ep.21)

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Bulk PATCH EMBROIDERY💰(Choosing an EMBROIDERY MACHINE) | Apparel Academy Podcast (Ep.20)

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Top 3 EFFICIENCY tips for MACHINE EMBROIDERY you can use TODAY! | Apparel Academy Podcast (Ep.19)

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When to branch out (embroidery, DTG, screen printing, HTV) | Apparel Academy Podcast (Ep.18)

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USE this time PROVEN ✅ method to get more CUSTOMERS | Apparel Academy Podcast (Ep.17)

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The #1☝️ TIP for new EMBROIDERY MACHINE buyers | Apparel Academy Podcast (Ep.16)

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Buying USED embroidery machines: PROS and CONS | Apparel Academy Podcast (Ep.15)

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Use this TIP to give ACCURATE embroidery estimates | Apparel Academy Podcast (Ep.14)

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Stop Losing to Competitors Because of Price | Apparel Academy Podcast (Ep.13)

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From CNN to Youtube! | Jennifer Moore from The Sewing Report | Apparel Academy Podcast (Ep.12)

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Starting a T-Shirt business -- Drop shipping Vs. In-House | Apparel Academy Podcast (Ep.11)

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Why Embroiderers Are Expanding to DTG | Apparel Academy Podcast (Ep.10)

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5 Reasons Why You Should Buy A DTG Printer | Apparel Academy Podcast (Ep. 9)

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Embroiderer Spotlight: Sarah and Alexander Olivieri | Embroidery Insider Podcast (Ep. 8)

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Hiring For An Embroidery Business | Apparel Academy (Ep. 7)

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3 Ways to Find Clients for Your Embroidery Business Part 2 | Apparel Academy (Ep. 6)

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3 Ways to Find Clients for Your Embroidery Business Part 1 | Apparel Academy (Ep. 5)

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Embroiderer Spotlight: Linda Russell | Apparel Academy (Ep. 4)

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5 Efficiency Tips for Embroidery Businesses | Apparel Academy (Ep. 3)

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What Embroiderers Wish They Knew Before Starting Their Business | Apparel Academy (Ep. 2)

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5 Reasons Why You Should Start an Embroidery Business | Apparel Academy (Ep. 1)

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