Branding Psychology
7 videos • 6,103 views • by Brand Master Academy
1
5 Factors Influencing Consumer Behaviour (+ Buying Decisions)
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2
What Is Consumer Behaviour? (+ How To Influence It)
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3
6 Brand Psychology & Persuasion Principles (Branding Science Laws)
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4
Positioning vs Differentiation vs Distinctiveness (Brand Strategy Debate)
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5
Keller’s Brand Equity Model Explained (CBBE Resonance Pyramid)
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6
Beat Brand Strategist Imposter Syndrome
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7
Brand Archetypes [The Brand Personality Framework]
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