The YouTube channel "Big Quiz" specializes in engaging viewers with a variety of puzzles and "Would You Rather" scenarios. Each video on the channel presents a series of interactive challenges ranging from brain teasers to moral dilemmas, encouraging the audience to think critically and make choices. The content is designed to be fun and thought-provoking, often prompting discussions among viewers in the comment sections. "Big Quiz" aims to blend entertainment with cognitive exercises, making it a popular choice for those who enjoy testing their problem-solving skills and personal preferences through interactive video content.