Founded in 2010, The Inertia is the definitive voice of surf and outdoors. We approach the natural world and its devoted culture with curiosity, optimism, and respect. We take pride in bringing our passion for the oceans and mountains to life through original films, reporting, and monumental gatherings. We aim to make a positive impact on our planet through partnerships with nonprofits working hard to preserve earth's sacred places. View more at: www.theinertia.com