About
Forget the fluffy marketing language, let’s talk straight. We were tired of the corporate structure that emphasizes profit over people and micro-manages their people to extremes. So we cut up our ties, put on flip flops and jumped into the dive world. We don’t copy anyone! No flowery focus group marketing language here. We are divers and pretty damn good ones at that. We have the best job in the world making sure you have choices and the no B.S. truth about what you are spending your hard-earned money on. We tell it like it is. We lead, don't follow, with all our strength.
We are dedicated to protecting you from junk Dive equipment, by providing you with honest product reviews, resort reviews, and travel advice. Pretty much, if it is dive related we'll talk about it.
Forget the fluffy marketing language, let’s talk straight. We were tired of the corporate structure that emphasizes profit over people and micro-manages their people to extremes. So we cut up our ties, put on flip flops and jumped into the dive world. We don’t copy anyone! No flowery focus group marketing language here. We are divers and pretty damn good ones at that. We have the best job in the world making sure you have choices and the no B.S. truth about what you are spending your hard-earned money on. We tell it like it is. We lead, don't follow, with all our strength.
We are dedicated to protecting you from junk Dive equipment, by providing you with honest product reviews, resort reviews, and travel advice. Pretty much, if it is dive related we'll talk about it.