Serendipity Diamonds create bespoke jewellery for all occasions. Established in 2007 and originally online, Serendipity opened its first High Street showroom in Ryde on the sunny Isle of Wight in July 2018. Items are individually crafted to order and most designs include detailed personalisation. From fingerprint rings and heartbeat engraved rings to 100% ethical diamond rings, crafted in Fairtrade Gold. One of the main focuses at Serendipity Diamonds includes responsible sourcing. Clients may request fully traceable 100% ethically sourced CanadaMark diamonds, crafted into recycled Platinum or Fairtrade Gold.