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A style expert shares fresh Target finds to help you kick off summer — from $10

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The reading lamp Jenna Bush Hager is obsessed with, and more picks for readers

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May's hottest Amazon finds — starting at $4

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They did it! Celebrate your high school grad with these gifts, starting at $10

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Shop trendy summer fashions — curated by a virtual assistant!

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Shop these beach essentials: Sand-resistant towels, visors, more

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Memorial Day sales up to 60% off: Gap, Vera Bradley, more

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Read With Jenna Jr. 2024: See all 29 books on the kid-friendly reading list

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Memorial Day savings: Denim shorts, Stanley tumbler, more

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Memorial Day sales blowout: Save up to 65% off Stanley, Baublebar, Cuisinart and more

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Shop these top skin care products from around the world

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Father’s Day deals up to 81% off: GolfPass+, Omaha steaks, more

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Spruce up your space with The Home Edit's Walmart collection

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Bobbie's Bests: Personalized bags, curl spray, more — all 50% off!

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Tennis core, vests and more trends you'll be seeing all summer

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Shop these doctor-recommended protections from the sun

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Shop these swimsuit trends for the whole family

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TODAY’s Bestsellers: Stay cool in the sun with these products

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Shop award-winning products to level up your beauty routine

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Shop must-have products from AANHPI-owned businesses

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TODAY Bestsellers: Summer dress, Crocs wedges and more

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Ally Love shares makeup picks for warm-weather

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Stay organized on-the-go with these deals on travel essentials

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Shop these 6 thoughtful and personalized gifts for Mother's Day

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Alicia Keys talks Broadway show, motherhood, new beauty brand

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Shop these warm weather fashions to elevate your wardrobe

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Scarlett Johansson talks skin care, motherhood, on-screen career

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Shop these unique and personalized gifts for Mother's Day

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Donna Kelce shares favorite gifts for Mother’s Day on TODAY

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Grab Shop TODAY's curated box of items perfect for a staycation!

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The new Shop TODAY curated box is full of vacation must-haves!

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Shop these bestselling hair products — up to 25% off!

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How to know which sunscreen is best for every occasion

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Jenna's Bookshop: Browse these items inspired by 'The Husbands'

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Shop these 5 bestselling spring fashion staples

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Shop these eco-friendly products to celebrate Earth Day

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Bobbie's Bests: How to find and apply the right foundation for you

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Shop these affordable sneakers for spring that go with any outfit

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TODAY fans on the plaza get Taylor Swift’s 'Tortured Poets' on vinyl

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Browse Shop TODAY’s Travel Gear Award winners — under $50!

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Save up to 50% on Shop TODAY’s 2024 Travel Gear Award winners

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Gwyneth Paltrow on parenting, wellness routine, perfect date night

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Shop stylish pajamas you can wear anywhere — even to work!

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Mother’s Day gifts up to 85% off: Handbags, candles, jewelry, more

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NBC Select Wellness Awards: Shop winning gadgets and products

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Shop these flattering one-piece swimsuits for every body type

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Real Simple's 2024 Smart Beauty Awards: Shop the winners!

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Target Circle Week: Shop these deals on dresses, shoes and more

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Shop these products to give yourself a spring refresh

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These are the final picks from Shop TODAY’s first bracket

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Shop the best of the best in beauty and skin care with these picks

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Simplify your life with these items that offer smart solutions

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Shop these kitchen upgrades to make cooking a breeze

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Get in on springtime trends with these fashion and beauty picks